Digital Experience Specialist

Company OverviewAlfa Insurance® is an A-rated insurance carrier that offers an excellent array of auto, home, life, farm and business insurance products. Alfa® is known for its superior customer service and boasts 94% claims satisfaction. Since its humble beginnings in 1946, Alfa and its affiliates now serve more than 1 million customers across 14 states.Working as a Business Innovation Analyst for Alfa Insurance® is more than analyzing information. It involves a wide range of responsibilities that contribute to the overall success of our organization. It’s becoming part of a team that is committed to excellence, integrity and exceeding expectations by providing the highest quality stewardship, financial information, and analysis of our companies. As part of the Alfa family, you can discover your purpose and help make a difference in the lives of our policyholders and your community.Job SummaryAre you a self-starter, with a superior work ethic, high level of integrity, and a commitment to excellence? Our company is seeking a motivated Business Innovation Analyst to join our dynamic team. Submit your resume today and let the journey begin.ResponsibilitiesCreate, coordinate and conduct user acceptance testing for operational and project needsManage multiple tasks simultaneously, react to shifting priorities and meet deadlinesApply industry knowledge, best practices, and technical understanding to make business recommendationsGather information provided by various sources to support data driven decisions on web and mobile featuresPartner with UX/UI team to make data-guided decisions on improving the digital experienceIdentify trends and patterns in data and provide insights and action items intended to increase customer conversions and reduce process friction for existing customersSupport the planning and execution of corporate projects and goalsParticipate in the company’s digital marketing efforts, contributing to campaign planning and executionIdentify opportunities for process improvement and digital innovationDeliver presentations and explain product features to various teams within the organizationAbility to be a team player who can consult with stakeholders, communicate progress effectively, demonstrate results in a fast-paced environment, and assist team members in problem-solvingQualificationsBachelor’s Degree required.Professional certifications that support the background for this position are highly desirable which include software development, business analysis, digital marketing, and design.Certification – Google Analytics certification required within 6 months of hire date.Experience with Google Tag Manager and/or Content Management Systems preferred.Proven verbal and written skills.Above average analytical and problem-solving skills.Demonstrated curiosity and a desire to improve and learn new things.A team player with a positive attitude and ability to handle a fast-paced environment.Benefits/PerksOpportunity for annual performance bonusDiscounts on your auto insurance (underwriting approval required)Benefits include: Health, dental, supplemental cancer, vision insurance and 401(k) planPaid Time Off Bank to include 3 days PTO available after first 80 hours worked for New HiresShort-term and long-term disabilityFlexible Healthcare and Childcare spending accounts for tax savingsOpportunities for advancementContinuous training and support throughout your career with AlfaCollege tuition discounts at various colleges in AlabamaFitness center

Created: 2026-03-10