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Global SEO Specialist AI GEO hybrid

Biointron Biological USA Inc - Boston, MA

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Job Description

Benefits:401(k)401(k) matchingBonus based on performanceCompany partiesCompetitive salaryDental insuranceFlexible scheduleHealth insurancePaid time offParental leaveTraining & developmentVision insuranceBiointron is a global antibody services CRO seeking a client-facing, detail-oriented, and self-starting Marketing Associate to join our fast-growing team. Reporting directly to the Marketing Manager, this role is responsible for implementing marketing initiatives and collaborating with the global Biointron marketing team and regional business development teams to support company objectives. The ideal candidate is an organized multitasker who can manage multiple projects simultaneously while meeting tight deadlines.Key Responsibilities:Execute B2B SEO strategies to increase search visibility and drive high-quality traffic to Biointron.comIntegrate traditional SEO best practices with emerging Generative Engine Optimization (GEO) and AI-driven search techniquesPerform comprehensive technical SEO audits to identify and resolve issues affecting crawlability, indexation, and rankingConduct multilingual keyword research and trend analysis using leading SEO toolsAnalyze competitor performance to identify strategic gaps and inform keyword and content directionWork closely with marketing content creator to refine and optimize web content for search intent and audience relevanceCollaborate with regional demand generation teams to localize and implement SEO strategies in key USA and European marketsManage and analyze Google Ads performance metrics to optimize campaign effectivenessMonitor organic performance and deliver actionable insights through weekly, monthly, and quarterly reportingOptimize on-page elements, including metadata, headings, structured content, and internal linkingWork closely with web developers on technical SEO improvements such as site speed, mobile responsiveness, and schema implementationStay up-to-date with search engine updates, industry developments, and emerging technologiesCreate and update marketing campaigns in Salesforce, including tracking of campaign results and leadsAttend and support the planning and execution of events, webinars, and trade shows to promote our products and services with potential clientsOther tasks as neededQualifications:Master’s degree in marketing, communications, business, science, or biology2+ years of marketing experience in life-science-related services (protein/antibody field preferred)2-5 years of hands-on SEO experience with a track record of delivering measurable organic growthStrong editing and proofreading skills aligned with Google quality standardsDeep understanding of search engine algorithms, ranking factors, and evolving SEO best practicesProficiency with SEO tools, including SEMrush (Enterprise experience preferred), Ahrefs, and Google Search ConsoleWorking knowledge of HTML, CSS, and CMS platformsStrong project management abilities with experience managing multiple initiatives under tight deadlinesFamiliarity with the B2B biotech industry or related scientific markets is a strong plusClear and confident communicator capable of translating complex SEO insights into actionable recommendationsSelf-motivated, proactive, and enthusiasticAbility to work independently and collaborativelyKnowledge / Skills / Abilities:Strong understanding of SEO fundamentals, technical SEO, and emerging AI/GEO search optimizationAbility to conduct technical SEO audits, multilingual keyword research, and competitor analysisSkilled in content optimization, editing, and aligning content with search intentFamiliarity with life science and biotech terminology, especially protein/antibody-related fieldsAbility to localize SEO strategies for different regionsStrong interpersonal skills and ability to build effective working relationshipsDetail-oriented with strong organizational abilitiesPhysical Requirements:Ability to work in an environment with variable noise levels (conferences, seminars, expos, etc.)Ability to stand/sit/walk for extended periodsFlexible work from home options available.

Created: 2026-03-10

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