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Category Manager - Beer & Wine

Affinity Executive Search - Sunbury, PA

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Job Description

Category Manager - Beer & Wine | Leading Grocery Retailer | Central Pennsylvania Join one of the most trusted names in grocery retail as we continue to expand our beverage category across beer and wine. We're seeking a Category Manager - Beer & Wine who combines an analytical mindset with a passion for retail innovation and guest experience. In this role, you'll lead strategic category planning, supplier partnerships, and in-store execution to drive growth and customer engagement. About the Company p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Well-established grocery chain with a people-first culture p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Known for strong community involvement and customer loyalty p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Fast-growing regional brand built on integrity and quality p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Supportive environment that values innovation and collaboration What You'll Do p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Oversee all aspects of the beer and wine category-pricing, product mix, promotions, and inventory performance p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Use category data insights to shape buying decisions, improve margins, and identify growth opportunities p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Build and execute category strategies aligned with store-level goals and brand positioning p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Negotiate with distributors and suppliers to maximize trade spend, advertising support, and new product pipelines p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Lead seasonal resets, planograms, and promotional launches that boost visibility and conversion p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Collaborate cross-functionally with Marketing, Merchandising, and Operations to optimize placement and storytelling p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Evaluate private label possibilities and new consumer trends within the alcohol segment p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Partner with store leaders to ensure execution accuracy, compliance, and visual excellence p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Mentor and manage merchandising associates, promoting ownership and performance accountability Who You Are p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Bachelor's Degree in Business, Marketing, or related discipline p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> 3+ years of experience in category management or retail leadership within the beer, wine, or alcohol industry p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Strong background in supplier negotiation, assortment planning, and sales analysis p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Knowledge of beverage industry standards, legal requirements, and merchandising best practices p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Proficient in Excel, Power BI, or comparable category analytics tools p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Skilled communicator and collaborator with a balance of strategy and operational detail Why You'll Love Working Here p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Competitive salary plus performance-based incentives p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Comprehensive benefits: medical, dental, vision, and life coverage p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Retirement plan with company match p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Flexible spending accounts, wellness resources, and paid time off p]:pt-0 [&>p]:mb-2 [&>p]:my-0"> Employee discount programs and professional growth opportunities Frequently Asked Questions Q: What makes this role exciting? A: You'll own a high-impact category with visibility across the business-combining data, marketing, and operations to shape how our customers shop beer and wine. Q: Does experience in alcohol compliance help? A: Yes. Understanding state distribution laws and category guidelines gives you a strong advantage. Q: Is this an in-office or hybrid position? A: This is primarily based in Central Pennsylvania with regular visits to stores and partner sites. Apply for this position

Created: 2026-03-12

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