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Business Analyst 5 (Marketplace Manager, Category & ...

Intelliswift - Englewood Cliffs, NJ

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Job Description

Job ID: 25-11488 Pay rate range - $60/hr. to $65/hr. on W2 Schedule: Hybrid, On-site M-TR, Friday WFH/remote Job Description: Marketplace Manager, Category & Product Management Top skills: Analytics, GTM strategy, Program Management, marketplace & eCom experience KEY RESPONSIBILITIES/REQUIREMENTS: Specific responsibilities include: • Define the eCommerce Marketplace strategy, improve omnichannel presence, and optimize the Marketplace as a product • Drive the growth of Harman Audio, JBL, IoT categories and other marketplace initiatives, developing monthly and quarterly business plans, and managing day-to-day execution on-site. • Work with marketplace partners to develop joint business plans with associated investment to reach sales targets. • Analyze daily, weekly, and monthly performance to understand conversion and traffic drivers including conversion funnel, promotional lift, and marketing activities. • Lead and manage the bottom-up planning and forecasting based on individual category promotional and marketing plans. • Work closely with Channel Marketing to develop campaigns and improve content and messaging to customers to improve traffic and qualified lands. • Analyze promotion performance by customer cohorts to understand drivers of performance and to create targeted offer strategies. • Lead cross-functional initiatives to increase collaboration and investment from carriers to drive overall connected TV sales. • Prepare executive presentations to share business strategies, plans, and deep dives into specific topics as needed/requested. • Monitor model-level profitability and identify optimizations to improve overall profit rate. • Have a thorough understanding of the industry, client personality and business trends/events, and continually monitor competitor/industry developments • Conducting financial analysis to meet or exceed revenue and profitability targets. • Create promo copy, aligning with legal, and drive execution on site and across marketing channels. • Continuously monitor the customer experience journey and provide direction to supporting teams to optimize and maximize conversion. Background & Competencies Required: • Bachelor's Degree with 5+ years of experience in the eCommerce marketplaces. MBA preferred. • Strong leadership with the ability to drive results by partnering with Stakeholders across all levels of the organization. • Demonstrated expertise driving business execution and delivering against revenue and profit targets • Demonstrated success in a high-pressure and fast-paced environment with ability to respond to changing priorities without loss in performance or productivity • Ability to lead cross-functional teams and drive influence across many levels of the organization. • Strong quantitative and analytical capabilities with high proficiency in data analysis using Excel with Tableau preferred. • Structured and process-oriented approach to solve business and operational problems with a highly agile approach.

Created: 2026-03-17

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