Audio Product Marketing Manager

AUDIO PRODUCT MARKETING MANAGERAre you passionate about car audio and driven to create the best in vehicle sound experience? Do you enjoy helping others understand the value of high performance audio systems? This role puts you at the center of shaping how consumers discover, understand, and connect with innovative car audio products.For decades, audio engineers and enthusiasts have pushed the limits of sound, developing processors, amplifiers, speakers, and accessories built for performance. We are seeking an Audio Product Marketing Manager to lead go to market strategy and drive the success of a full lineup of car audio products.This position focuses on expanding audio channels, developing marketing strategies that fuel sales growth, strengthening customer relationships, and elevating brand presence. Reporting to the Director of Brand Marketing, you will play a key role in product launches and consumer education.KEY RESPONSIBILITIESStrong understanding of car audio technology and ability to translate market needs into product solutions.Own product positioning and messaging to shape market perception.Oversee revenue performance across assigned product categories.Develop launch strategies, pricing input, and promotional plans.Use forecasting and strategic planning to support sales and profitability.Conduct consumer research to identify future product opportunities.Maintain consistent brand visual identity across all marketing materials.Build and execute consumer and customer marketing campaigns.Create compelling content for the car audio category.Develop strategic plans for independent retailers, commercial partners, and digital platforms.Lead communications for new product launches, including collateral, campaigns, videos, and customer outreach.Develop and manage product display programs.Analyze user funnels and optimize conversion points.Measure and report campaign performance against goals.Translate technical features into consumer benefits that drive demand.Develop and execute lead generation marketing campaigns.Attend industry events to meet customers and create relevant content.Design graphics for presentations, social media, brochures, flyers, displays, and logos.Train consumers and retailers on audio products.REQUIREMENTSStrong understanding of brand concepts and lifestyle and product marketing.Ability to maintain consistent brand identity across multiple channels.Strategic thinker with the ability to use analytics to identify opportunities and improve profitability.Strong marketing and sales background with excellent communication and attention to detail.Excellent writing skills.Ability to collaborate with cross functional teams on go to market plans.Working knowledge of Adobe Creative Suite.Ability to manage multiple projects under tight deadlines.Comfortable on camera for social media, YouTube, and website videos.EDUCATION AND EXPERIENCE5 or more years of consumer sales marketing experience (consumer electronics preferred).5 or more years of car audio experience.BenefitsGreat leadership team that values their employees!Tons of growth opportunities! We are scaling from 10 million in E-commerce revenue to 50+Incredible company culture that is backed by great tenure!Strong benefits package.

Created: 2026-04-02