Digital Experience Manager
The Grand America Hotel - Salt Lake City, UT
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Grand America Hotels & Resorts seeks a Digital Experience Manager to join the Marketing Technology team and support the hotel and ski resort properties - Sun Valley Resort, Snowbasin Resort, Grand America Hotel, Westgate Hotel, and Little America Hotels. This is a remote position. Candidates must reside in one of the following states: CA, AZ, UT, ID, CO, WY, or MT.The Digital Experience Manager oversees the implementation and optimization of guest-facing digital platforms, ensuring seamless experiences across web, mobile, and eCommerce touchpoints. This role manages day-to-day platform operations while executing strategic initiatives to improve guest experience and drive business results. A key aspect of this position is navigating the unique needs of multiple properties with distinct brands, audiences, and seasonal patterns - from luxury urban hotels to destination ski resorts. Key Responsibilities: Guest Experience Management: Manage and execute improvements to guest-facing digital platforms Identify and implement optimization opportunities to improve conversion and guest satisfaction Oversee website content operations and maintenance Monitor platform performance and coordinate improvements Track and report on key performance metrics Platform & Vendor Management: Manage day-to-day eCommerce platform operations in partnership with property revenue and product managers Own eCommerce product merchandising strategy, including product positioning, display, promotional placement, and purchase flows, coordinating with property Product Managers to align with revenue goals and POS capabilities Serve as primary point of contact for digital technology vendors & agencies Coordinate with our web development & IT teams, both internal & agency partners, to prioritize and execute digital projects Support implementation and quality assurance of new guest-facing technologies Project Management: Manage project scope and requirements for digital experience initiatives Coordinate with internal teams for execution while managing project timelines Facilitate cross-functional collaboration to meet objectives Use data to guide implementation decisions, including A/B testing and conversion rate optimization Team Leadership: Manage and develop the Digital Experience Specialist, providing day-to-day direction and growth opportunities Required Qualifications: 2-5 years' experience in digital product management or similar role Strong understanding of eCommerce platforms and content management systems Experience coordinating with technical vendors and agencies Familiarity with A/B testing and methodologies Proficiency with Google Analytics or similar digital analytics platforms Proven track record of successful project delivery Excellent communication and stakeholder management skills Familiarity with Agile methodologies Understanding of web development and UX best practices Foundational knowledge of SEO principles as they relate to website structure and content Preferred Qualifications: Experience in hospitality/tourism and/or ski industry Experience evaluating or implementing AI-powered tools for websites and commerce platforms (e.g., personalization, chatbots, search optimization, content generation) Experience with mobile app platforms Background managing technical projects across multiple brands or properties Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Created: 2026-04-02