Email Marketing Specialist
Robert Half - Atlanta, GA
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Description Email Marketing Specialist (HubSpot or SFMC) We are looking for a data-driven Email Marketing Specialist to join our team in Atlanta, GA. If you live for high open rates, seamless automation, and clean segmentation, we want to talk to you. This is a 6-month contract with a strong potential for extension based on performance and project needs. Key Details + Location: Atlanta, GA (Hybrid: 3 days onsite / 2 days remote) + Commitment: 40 hours per week + Duration: 6 Months (Potential to extend) + Systems: Proficiency in either HubSpot or Salesforce Marketing Cloud (SFMC) is required. What You'll Be Doing You won't just be "sending emails"-you'll be the architect of our digital lifecycle. Your day-to-day will involve: + Campaign Management: End-to-end execution of email marketing campaigns, including template building, asset coordination, and deployment. + Automation & Journeys: Building complex automated workflows and drip campaigns to nurture leads through the funnel. + Data & Segmentation: Managing list hygiene and building sophisticated audience segments to ensure the right message hits the right inbox. + A/B Testing: Continuously optimizing subject lines, CTA placement, and design layouts to drive engagement. + Reporting: Tracking KPIs (Open rates, CTR, conversions) and providing actionable insights to the broader marketing team. Requirements What You Bring to the Table + Platform Expertise: You are a power user in HubSpot (Marketing Hub) or Salesforce Marketing Cloud. You know how to navigate the nuances of these platforms without hand-holding. + Technical Savvy: Experience with HTML/CSS for email rendering and troubleshooting. + Analytical Mindset: You don't just see numbers; you see stories. You use data to justify every strategy tweak. + Attention to Detail: You're the person who catches the broken link or the typo in the footer before it goes to 50,000 people. + Local Presence: Ability to collaborate in person at our Atlanta office 3 days a week. Nice-to-Haves + Experience with SQL (for SFMC) or advanced HubSpot reporting. + Knowledge of CAN-SPAM, GDPR, and deliverability best practices. + Background in B2B or E-commerce environments. Innovation starts with people.® Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (and Privacy Notice (.
Created: 2026-04-02