Marketing Manager

Eleven Eleven is a fast-growing women's apparel and lifestyle brand based in Nashville, Tennessee. We're looking for an in-person, experienced Marketing Manager with hands-on operating experience who has managed meaningful spend, built and executed campaigns end-to-end.About the Role:You will own the execution and performance of all our performance and brand marketing campaigns across paid media and campaign launches. You'll work closely with our social and content teams to translate creative into high-performing assets, manage a six-figure monthly budget, and be directly responsible for the results of those campaigns.This is not an entry level position. Must be based in Nashville, TN or willing to relocate.ResponsibilitiesOwn the brand voice and brand messaging across all channels ensuring it shows up consistently across campaigns, launches, the website, email, social, PR, in-person moments, and community touch points.Make sure every digital and in person interaction feels intentional, connected, and clearly part of the same brand story.Use performance data, cohort insights, and testing to guide decisions, improve the full customer journey (from first click to checkout), and influence product, merchandising, and promo direction.Own and manage a six figure per month marketing budget across various paid channelsPlan, execute, and optimize Meta (Facebook/Instagram) ad campaignsPlan, execute, and optimize Google Ad campaignsPlan, execute, and optimize TikTok ad campaignsExecute and optimize email marketing campaignsExecute and optimize SMS campaignsPartner with the Content Manager to define and request creative needed for campaignsManage campaign calendars, launches, and post-launch analysisTrack performance, CAC, ROAS, LTV, and channel efficiencyMake budget allocation decisions based on performanceCollaborate with leadership on growth strategy and revenue targetsRequirementsQualificationsBachelors Degree or higherMust be based in Nashville, or willing to relocate for this position. Remote applications will not be considered.Minimum 5 years of hands-on performance and brand marketing experience across multiple channelsHighly creative, self-starter work ethic, bringing new, original ideas to the overall marketing strategy.Direct experience managing performance and/or brand marketing budgetsDeep, practical knowledge of the following:Meta Ads ManagerGoogle AdsTikTok AdsKlaviyoAttentive or PostscriptStrong understanding of performance marketing, lifecycle marketing, and creator marketingExperience in e-commerce, DTC, or consumer brands strongly preferred. Experience in fashion is desired, but not required.Highly analytical, but creative-literateComfortable owning outcomes and being accountable for spendBenefitsUnlimited PTO - Take the time you need! Rest, recharge, and come back inspired.Summer Fridays - Log off early on Fridays all summer long.Mental Health & Sick Days - No questions asked. Your well-being, mind and body, always comes first.Employee Discounts - Enjoy 40% off all full-price items. Your closet (and your wallet) will thank you.

Created: 2026-04-02