Assistant Director for Communication
Academy School District 20 - Colorado Springs, CO
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Location:EAC (Education and Administration Center)Recruiting Start Date:03/13/2026Estimated Start Date:05/18/2026A member of the Department for Communication, the Assistant Director of Communication oversees communication initiatives and acts as a liaison to schools and internal stakeholders. The ideal candidate is forward-thinking, high-energy, proactive, thrives in stressful situations, likes to beat a tight deadline, enjoys a good challenge and understands the power of storytelling.The following statements are illustrative of the essential functions of the job and other key duties that may be required. The description may not include all functions performed by the incumbents in various locations. The district reserves the right to modify or change the duties or the essential functions of this job at any time.Reports consistently for work as scheduledPerforms other duties as assignedAttains proficient or higher evaluations on established Performance StandardsDepartmental Leadership Provides leadership and support to members of the communication team on essential job functionsActs as a liaison between department and schools and other internal stakeholdersFills in for Chief Communication Officer (CCO) as a backup in absence or illness situationsMedia Relations Attends Board of Education meetings to support CCO, manage media presenceManages and field media inquiries and interview requestsIdentifies and pitches stories to media outletsCreates and nurtures relationshipsManages and updates media listsWrites and edits media alerts and releasesMonitors and analyzes media placementsCommunicates media metricsOversees district expert listConducts media trainingsMaintains a keen understanding of industry trendsMakes appropriate recommendations regarding communication strategyPrepares and coordinates press events/conferencesServes as back-ups spokesperson in absence of Chief Communication OfficerSupports Chief Communication Officer with all crisis communication effortsWritten & Visual Communication Plans, writes, and posts/distributes announcements and features for various digital and traditional channelsSupports dissemination of internal communicationManages video storytelling effortsGathers and generates stories to disseminate internallySocial Media Works closely with district Digital Communication Coordinator to strategically produce and time contentKnowledge, Skills, and AbilitiesAbility to keep information confidentialAbility to prioritize and plan effectivelyAbility to think differently and be creativeAbility to work both independently and in a team environmentAbility to work in high-stress environments and be flexibleA full understanding of media needs and media relationshipsA wide degree of creativity and latitudeConfident communicator and presenterEmbraces professional learning opportunities to continually improve abilitiesExcellent organizational and planning skillsExcellent verbal and written communication skillsOutstanding interpersonal skillsPolished presentation skills and ability to assist with events, to include emcee responsibilities as necessaryProactive, reliable, responsible and accurate with an attention to detailProficient in photography and videography as needed to support visual storytellingProficient with Microsoft and Adobe programsProven track record of creating successful and impactful media and public relations tacticsProven leadership tactics and skillsSelf-motivated with a positive and professional approach to managementSolid technology skillsStrategic and goal orientedTactical understanding of all primary social media platformsWorking knowledge of design principalsWilling to work nonstandard hours when requiredWork Environment: The work environment characteristics described here are representative of those a staff member typically encounters while performing the essential functions of this job. They are included for informational purposes and are not all-inclusive. Physical Demands: The following are some of the physical demands commonly associated with this position. They are included for informational purposes and are not all-inclusive. All physical demands, if listed, are considered essential functions. Sits, stands, walks, stoops, kneels, and crouches/squats while performing dutiesHas oral and auditory capacity enabling interaction interpersonally and/or through communication devicesUses eyes, hands, and finger coordination enabling the use of equipment and writing utensilsCognitive Functions: The following are some of the cognitive functions commonly associated with this position. They are included for informational purposes and are not all-inclusive. The staff member may be required to analyze, communicate, compare, compile, compute, coordinate, copy, evaluate, instruct, negotiate, synthesize, reason, and use interpersonal skills. Required Qualifications:Bachelor's (Baccalaureate) degree (e.g., B.A., A.B., B.S.)5+ Years Professional Experience Working in Communication, Branding, Marketing, Advertising or JournalismPreferred Qualifications:Participation in an industry professional group such as PRSA, AdFed, AMA, Crisis Communication Network or similarExperience working with both traditional and digital communicationExperience working in or with a PR, Marketing, Communication or Advertising DepartmentExperience working in or with education (K-12 or Higher Ed)Timeline:Posting Date: Friday, March 13Closing Date: Monday, April 6 at NoonPreliminary Interviews: Friday, April 10Final Interviews: Wednesday, April 15Compensation Range: $100,860-$110,860Scheduled Weekly Hours:40Hours per Day:8.0 hour(s) per dayNumber of Days per Year:225 DaysBenefits Eligibility:Full-time - RegularFor more information on our benefits, please visit Employee Benefits | Academy District 20 ().FLSA Status:United States of America (Exempt)How to Apply:New applicants (including current district staff members) must use the Workday application portal. Documents emailed directly to a supervisor will not be considered for application purposes and will not receive a response. A completed online application also includes the following uploaded documents in PDF format:A letter of application which states why you feel you are qualified for the position and your backgroundA statement of your philosophy of administration and the role of the administrator in this positionA current resumeThree current letters of recommendation (i.e., less than one year old)Complete undergraduate and graduate transcripts (in color, readable, and reflecting official status where applicable)Applicable Colorado License or evidence of eligibility as indicated in the job posting aboveWe do not accept "Alternative Principal Authorizations"No other documents will be accepted. Thank you for not uploading and submitting any additional materials.Please do not call to request site visits or interviews at the school/location. Please direct all inquiries via the email address indicated on the posting.Hiring Manager Email:mark.belcher@
Created: 2026-04-02