Brand Development & Social Media Specialist (Franklin, ...
CMG Financial - Franklin, TN
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DescriptionAre you an innovative and passionate Brand Development & Social Media Specialist. Our team is looking for a strategic thinker who can help support the marketing team in effectively promoting its message across all digital channels. On a daily basis, they will help you analyze social media, including Facebook, YouTube, and Instagram, to target key customers. This candidate must be willing to work at the Cool Springs office location. ***Must be able to work onsite at our Branch located at 810 Crescent Centre Drive #320, Franklin, TN 37067*** ESSENTIAL DUTIES and RESPONSIBILITIES, includes the following responsibilities, but not limited to: Support and work closely with the Manager & Marketing Team for the following: Build our digital marketing roadmapSocial media marketing tools to create and maintain the company's brandDevelop social media marketing campaignsPrepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIsInteract with customers, clients, and VIP associates on social media accountsSet key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measure a campaign's performance against the KPIsDevelop digital marketing campaigns via our CRMCreate and maintain an editorial calendar to deliver targeted contentQUALIFICATIONS AND EXPERIENCE: Bachelor's degree in Marketing, Communications, Business, etc. or equivalent experience Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Canva, Web analytics, Google AdWords etc.)Social Media Platforms (Facebook, Instagram, LinkedIn, TikTok)Customer Review Platforms (Google, Yelp, Trip Advisor)Understanding of website analytics tools, such as Google AnalyticsAnalytical mind, with a passion for measuring dataExceptional communication and writing skillsAble to work onsite 5 days a week Commercial awareness partnered with a creative mindWell-organized and detail-Friendly and outgoing personalityTeam PlayerGreat customer service skillsWork in a fast-paced environmentStrong work ethicWorks well within team dynamicAttention to detailSelf-starterProfessional attitudePHYSICAL and ENVIRONMENTAL CONDITIONS:This role operates in an ADA compliant office environment, utilizing typical office equipment and tasks including computer work. The position may involve partial stationary positions and moving throughout the day. Flexibility to work overtime to meet project deadlines is required.Our Team Members: Have a friendly and welcoming personality. Enjoy working with people and ensure clients, VIPs, and guests have a positive experience. Believe in maintaining quality standards Benefits: Medical Dental Vision Paid Time-Off 401k Base Compensation Information - This role is currently allocated for candidates within geographic regions that do not currently require base wage disclosure. The compensation range for this position will be provided upon request. (Due to their geographic location, residents of the states of CA & CO, and for New York City are excluded from this role at this time.) CMG Financial is an equal opportunity employer and does not unlawfully discriminate in employment decisions. CMG will consider all qualified applicants without regard to race, religion, national origin, sex, age, veteran status, disability, familial status, marital status, actual or perceived sexual orientation, or actual or perceived gender identity. Applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of CMG Financial or reach out to [email protected]. CMG MORTGAGE, INC. NMLS #1820 If you are a recruiter or placement agency, please do not submit resumes to any person or email address at CMG Financial prior to having a signed agreement . CMG Financial is not liable for and will not pay placement fees for candidates submitted by any agency other than its approved recruitment partners. Furthermore, any resumes sent to us without an agreement in place will be considered your company's gift to CMG Financial and may be forwarded to our recruiters for their attention.
Created: 2026-04-02