Marketing Coordinator

Benefits: 401(k) matching Competitive salary Dental insurance Employee discounts Flexible schedule Health insurance Opportunity for advancement Paid time off Training & development Vision insurance Wellness resources Position Summary The Marketing Coordinator's primary function is to support the development and execution of growth and revenue-generating strategies for new member growth, current member retention and program/product sales across all five Tulsa locations.  The Mktg Coordinator is responsible for: social media management; marketing materials execution including advertising, in-facility POP and signage, collateral inventory, e-newsletters, e-blasts, and website updates; event planning and execution; direction and contact with vendors, media, and outside support personnel.Primary Objectives   Maximize new membership growth Improve member retention Flawlessly execute marketing strategies Ensure brand consistency across all touch-points Operate within assigned budget Detailed reporting of Marketing strategies  Responsibilities Marketing Strategy Development & Execution: Collaborate with other senior management in developing annual budget, marketing strategy, and a robustgrowth plan for all facets of facility including all advertising and PR strategies, membership sales strategies,events, monthly offers, etc. Develop monthly marketing summary of projects, deadlines, KPI’s and ROI’s Work closely with Club Managers and Sales teams to promote the process of lead generation Track, assess and make recommendations regarding sales goals for membership and fitness. Social Media Management: Develop engaging content to promote Genesis Health Clubs to both existing and prospective members Effectively distribute marketing dollars across social media platforms to optimize reach and engagement Manage calendar of social media outreach to ensure consistent and effective communication Respond in a timely manner to social media member comments Advertising & Promotion: Identify and develop relationships with key media partners Proactively seek PR opportunities, paying particular attention to in-center editorial opportunities Digital Asset Management: Maintain, facilitate and implement periodic changes and upgrades to Genesis websiteDesignDesign and produce collateral pieces and other marketing materialsManage agency relationships and/or outside design talent when appropriate In-Center Events & Promotion: Develop and implement on-going member communication, including: semi-monthly e-newsletter, e-blasts, and on-hold/overhead messaging Coordinate monthly special events, specials, and classes with other Department Heads§  Design and distribute event promotional materials Ensure all signage and marketing materials are used and executed effectively  Off-Site Events & Community Outreach: Identify, establish, and nurture relationships with organizations, individuals, and non-competingbusinesses in the community that align with the Sky brand Seek cross-promotional opportunities with non-competing businessesIdentify and coordinate participation in local sponsorship opportunities and events that have membership-building potential Track and analyze results to build a schedule of events that achieves financial and/or membership objectives Financial / Budgeting:Prepare periodic budgets and monitor department complianceEvaluate performance/productivity for all fee-based programs and implement plans to maximize revenue, profitability and member serviceOther Duties: Create, build, and maintain vendor relationships Interact and build relationship with our membersOther duties as instructed and required

Created: 2026-04-02