Marketing Generalist

Marketing GeneralistWe're searching for a Marketing Generalist to help build and scale the pipeline engine at FurtherAI. In this execution-heavy role, you'll work directly with our Marketing Lead and founders to drive qualified leads and revenue through paid campaigns, email nurture, content, events, and conversion optimization.You'll bring strength in at least two demand gen specialties (e.g., paid social + email, SEO/GEO + analytics, landing pages + paid media) and pair it with strong generalist instincts. Your day may involve launching a campaign, analyzing funnel performance, writing nurture sequences, and optimizing a landing page - sometimes all in a single day.If you're metrics-driven, thrive in fast-paced environments, and care as much about conversion rates as you do about copy, we'd love to meet you.Why Join FurtherAI?Large ownership: Own the demand gen function and directly impact pipeline and revenueFast growth: Help build the marketing engine from the ground up at a company backed by a16z and YCFull-funnel exposure: Gain hands-on experience across paid, organic, email, events, and analyticsMission-driven: Join us as we transform the insurance industry with AICollaborative team: Work with people who value clarity, speed, and craftsmanshipWhat You'll Do (Day-to-Day):This is a true generalist position, blending creation, coordination, and execution:Content & SocialCreate paid social strategy across LinkedIn and XWrite long-form GEO/SEO and organic blogs, and GTM storiesCapture and edit short-form videos (team spotlights, product demos, customer pieces)Design & Creative ProductionCreate decks and one-pagersBuild marketing assets in Canva and Adobe Suite (bonus for Figma)Elevate brand consistency across all channelsProduct & GTM SupportWrite launch copy, product explainers, and customer storiesDevelop assets for new features, events, and announcementsMaintain and execute a monthly content and launch calendarWebsite & OperationsMaintain and roll out new updates in Webflow (case studies, product pages, landing pages)Manage content libraries and organize creative assetsTrack content performance and report weekly insightsA/B testing landing pages and driving GEO content search visibilityResearch & Competitive InsightsDeliver weekly updates on competition and industry trendsIdentify content gaps and propose experiments for social, video, and GTM channelsEvents & ProductionSupport event preparation (signage, print materials, booth graphics, executive collateral)Coordinate content capture during events and repurpose for other channelsYou'll own the concept-to-publish cycle, touching every step of the marketing engine.You Might Be a Good Fit If You:Have 2-3+ years of hands-on demand generation marketing experience at a startup (excluding internships)Bring depth in at least two marketing areas (e.g., paid social + design, SEO/GEO + Data Analytics, email + paid social)Are a clear, concise writer with strong attention to detailPossess a good design eye and quickly produce polished marketing materialsEnjoy ambiguity and transforming loose ideas into crisp outputsWork quickly, communicate well, and value constructive feedbackAre highly organized, reliable, and adept at juggling multiple projectsHave experience using Canva and Adobe SuiteBonus: familiarity with Figma, Webflow, video editing, or HubSpotSuper bonus: interest in AI or background in B2B SaaS/insurance (not required)You can look forward to the following benefits:Fully covered, best-in-class health, dental, and vision benefitsCompetitive Compensation & meaningful stock optionsUnlimited PTOOutstanding in-office culture in the heart of San FranciscoLunch and dinner onsiteTeam events, such as happy hours and off-sitesCommuter benefitsCompany 401(k)

Created: 2026-04-02