Content Marketing Manager

LocationWe are hiring for this role to be based in the United States or Canada. This is a remote role unless you fall within the following parameters. If you live within approximately 50 miles of our San Mateo, CA or Provo, UT office, the position follows a hybrid schedule with in-office days on Mondays, Wednesdays, and Fridays.About The RoleWe're hiring a Content Marketing Manager to scale GC AI's content strategy. You'll lead the editorial direction that shapes how GC AI shows up in the legal, AI and tech ecosystem, from thought leadership to demand gen to storytelling. This role is equal parts strategist, editor-in-chief, and operator. We're looking for a sharp, versatile storyteller who can translate complex legal and AI topics into content people actually want to read. We move fast, value clarity over polish, and prioritize content that informs, not advertises. This role requires legal expertise.You'll help set the content agenda, manage execution across multiple channels, and ensure every asset moves the needle on brand credibility, pipeline generation, and customer engagement. You'll collaborate closely with Demand Gen, Product Marketing, Sales, Events, and Product to align content with revenue goals and company narrative.What You'll DoSet Content Strategy: Define and own GC AI's content strategy, aligning it with GTM priorities and industry trends.Content Mix: Deliver a balanced mix of long-form content (white papers, reports), short-form thought leadership (LinkedIn posts, blogs), and campaign assets (email, landing pages, ads).Taste & Craft: Uphold high editorial standards for clarity, precision, and restraint. Ensure GC AI's content feels sophisticated, useful, personal and unmistakably "ours."Editorial Leadership: Build and maintain a quarterly editorial calendar that supports awareness, demand gen, and customer marketing.Distribution & Amplification: Oversee cross-channel distribution (email, social, website, partner syndication) and ensure every piece is tracked and optimized for reach and impact.Sponsored Content & Partnerships: Source, negotiate, brief, and manage execution of sponsored content with industry publications, associations, and media partners.Thought Leadership Engine: Elevate GC AI's voice in the in-house legal community by producing high-value articles, white papers, op-eds, and bylined content.Podcast Oversight: Direct podcast strategy and execution, including guest selection, discussion framing, and integration into the broader content ecosystem.Contributor Management: Commission and manage external contributors, subject-matter experts, and guest authors while ensuring consistency in tone, brand voice, and quality.Web & SEO Ownership: Own website content, regular audits, and SEO strategy to drive discoverability and conversion.PR Agency Management: Manage relationships with PR partners and agencies, ensuring alignment on media opportunities, messaging, and placements.Performance & Insights: Work with demand gen to track KPIs (traffic, engagement, pipeline contribution), run A/B tests, and surface insights that inform future strategy.Process & Operations: Manage editorial workflow, review cycles, and content library. Scale processes to support rapid growth.Team Leadership: Manage and mentor content team members and external partners, growing capacity as the business scales.What We're Looking ForA legal background; attorneys encouraged to apply 8+ years in content marketing for a B2B SaaS company.Proven track record of developing and scaling content strategies that drive brand authority and measurable pipeline impact.Exceptional editorial instincts and writing/editing skills.Experience commissioning and managing contributors, thought leaders, or SMEs.Familiarity with SEO and content analytics.Ability to juggle multiple initiatives, stakeholders, and deadlines.Proven success partnering with sales, product, events, and PR.Bonus: Executive ghostwriting, AI/ML content, or publishing in legal/regulated industries.CompensationGC AI's compensation package includes a competitive base salary benchmarked against real-time market data, as well as equity for all full-time roles. We also offer exceptional benefits, as well as commission plans for applicable roles. Our US-based compensation range for this role is $140,000 - $180,000. Actual pay is determined by skills, qualifications, experience, location, market demand, and other factors.These compensation bands are just the starting point. After someone joins and proves they're and exceptional performer, we adjust quickly to ensure their compensation aligns with their impact.GC AI is an equal opportunity employer that supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class. GC AI is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. #LI-GCAIFraud Notice to GC AI ApplicantsTo protect yourself against phishing and recruitment fraud, please note that GC AI only accepts job applications through our official careers page at and through sponsored jobs on LinkedIn. All legitimate communication from our team regarding job opportunities will come from a GC AI team member with a @gc.ai or @getgc.ai email address.GC AI will never:Refer you to external websites to applyConduct interviews over email, chat platforms, or messaging appsAsk you to provide payment or purchase equipmentRequest personal or financial information such as your mailing address, social security number, credit card numbers, or banking information during the application processExamples of fraudulent email addresses:@@Any email address ending in @, @, or other free email servicesIf you are contacted by someone claiming to be from GC AI via an unofficial channel or from a suspicious email address, please do not share any information. Mark the communication as "phishing" or "spam" and do not respond.

Created: 2026-04-02