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Director of Marketing and Communication

Frankel Jewish Academy - West Bloomfield, MI

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Job Description

Frankel Jewish Academy - Director of Marketing and CommunicationsJoin a vibrant, mission-driven school community where your creativity defines ourfuture! As the Director of Marketing and Communications (MarComm), you’ll be thechief storyteller and architect of our school’s narrative, turning the awe and wonderhappening in and out of our classrooms into a compelling chronicle that grows ourcommunity. This high-level leadership role is essential to advancing our school’sreputation, enrollment, and philanthropic goals. If you are passionate aboutstorytelling, strategic communications, and making a meaningful impact onstudents’ lives, we want to meet you.Organizational MissionFrankel Jewish Academy is a rigorous college preparatory high school dedicated toacademic excellence and Jewish literacy. We inspire students to think critically, creatively, and compassionately, dedicating themselves to Jewish tradition, peoplehood, and the State of Israel, and to become lifelong learners and leaders.Characteristics of Professional ExcellenceFJA Professionals:Are invested in and dedicated to our mission and the school community’scontinued growth and success.Create an inclusive, open-minded school community and learning environment for our students.Embrace cross-curricular learning opportunities to create meaningful educational experiences inside and outside of the classroom.Are passionate, dynamic, and nurturing mentors.Seek opportunities for innovation and growth.Value responsive and collaborative professional relationships.Encourage students to challenge themselves to think critically about the worldaround them.Foster authentic connections with students through support, consistency,professionalism, and understanding.Inspire students to approach the world with awe and wonder.You’ll have opportunities for professional development, mentorship, and to shapethe marketing strategy of a leading independent schoolIdeal prospective candidates:Visionary and strategic communications leader with a passion for storytelling and brand developmentMinimum of 5 years of experience in marketing, communications, or public relations, preferably in a school or nonprofit settingProven success in brand management, digital marketing, and media relationsExceptional verbal, written, and visual communication skills, with the ability to convey the school’s mission compellinglyStrong project manager with experience leading teams and overseeing multi-channel campaignsTechnologically proficient in social media, website management, marketing platforms, and design principlesCollaborative and adaptable, with excellent interpersonal and public relations skillsEmotionally intelligent and community-oriented, able to build trust and engagement across diverse audiencesEssential Duties and Responsibilities:Strategic Leadership & Brand ManagementDevelop and implement a comprehensive, multi-channel marketing andcommunications strategy aligned with the school’s mission and strategic plan.Serve as the chief brand ambassador, ensuring consistency and excellence inall internal and external communications, marketing materials, and digitalpresence.Oversee the planning, production, and distribution of all school publications,advertising, and promotional materials, including but not limited to newsletters,annual reports, donor recognition pieces, student recruitment materials,academic guides, and event programs.Monitor and enforce editorial and graphic standards to ensure all publicationspositively reflect the school’s image and meet high design and editorialstandards.Communications & Community EngagementDirect all aspects of media relations, crisis communications, and publicrelations to enhance the school’s visibility and reputation.Manage the school’s website, overseeing architecture, design, and content toensure accuracy, consistency, and engagement.Oversee social media and digital marketing, ensuring timely and engagingcontent.Foster strong relationships with students, parents, alumni, faculty, andcommunity partners to promote engagement and goodwill.Identify newsworthy events, write press releases, and cultivate relationshipswith local media.Provide writing and editing support for the Head of School and other membersof the organization as needed.Growing Our CommunityPartner with Admissions and Development teams to create and executemarketing strategies that drive student recruitment, retention, and philanthropicsupport.Develop messaging and campaigns to support fundraising, events, andcommunity initiatives.Collaborate on major school events, including open houses, galas, and donorrecognition activities.Work closely with the Chief Advancement and Operating Officer (CA&OO) and other staff to plan and implement advancement programs and events.Optimizing Our FuturePrepare and manage the marketing and communications budget, ensuringalignment with institutional priorities and cost-effective production of allmaterials.Supervise and mentor the MarComm team, providing clear direction, feedback,and opportunities for professional growth.Manage all publications and marketing vendors, including printers, graphicdesigners, photographers, and mail houses.Ensure best practices in data management, analytics, and reporting to measurethe effectiveness of marketing initiatives.Support relevant committees as needed.Additional ResponsibilitiesWork closely with the Development team writing and editing grant applicationsWrite press releases and executive communications as needed.Review, proofread, and approve departmental publications prior to production.Collaborate with the leadership team on strategic initiatives and institutionaladvancement.Projects and tasks assigned by the CA&OO.Qualifications and Experience: Bachelor’s degree required, advanced degree in communications, marketing, orrelated field preferred.You’ve spent the last 5+ years honing your craft in marketing and are ready for aleadership seat where your voice matters.Demonstrated success in brand management, strategic communications, anddigital marketing.Strong leadership, strategic planning, and project management skills.Excellent verbal and written communication skills, with journalistic ability to tell the school’s story.Proficient with marketing platforms, social media, website management, andMicrosoft Office Suite.Current in e-communications, social media, and graphic design principles.High emotional intelligence, excellent public relations skills, and the ability toengage community members to promote the school.Ability to work independently and collaboratively, set priorities, and meet deadlines.Commitment to confidentiality, professionalism, and the mission of Frankel Jewish Academy.Compensation & Benefits:Competitive salary commensurate with experience, starting at $90,000+.28 PTO days plus school holidays.Summer hours in JulyComprehensive health, dental, and vision insurance.Retirement plan with employer contribution.Professional development support and family-friendly schedule.Supportive team culture and opportunities for growth.General Requirements:Criminal history background check required.Compliance with federal employment eligibility verification.References required.Don’t meet every single requirement? We encourage you to apply anyway! At FJA, we value diverse experiences and perspectives. Please email your resume, cover letter and references to with subject “Director of Marketing and Communications.”Your work will directly support our mission of fostering academic excellence and a vibrant Jewish community, ensuring our school’s financial health and the success of every student.Frankel Jewish Academy is a non-profit private secondary academy. We are an equal opportunity employer and are committed to the belief that each individual is entitled to equal employment opportunity. Applicants will receive consideration for employment without regard to race, age, color, sex (including gender identity, sexual orientation or pregnancy), disability, religion, national origin or genetic information.To find out more about Frankel Jewish Academy, visit our website at .

Created: 2026-04-02

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