Marketing Automation Specialist

4 days ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.This range is provided by Russell Tobin. Your actual pay will be based on your skills and experience "” talk with your recruiter to learn more.Base pay range$50.00/hr - $68.00/hrSenior Associate Recruiter at Russell TobinJob Title: Marketing Automation Specialist (Marketing Associate IV)Location: Remote (PST preferred) or Onsite in Menlo Park, CAPay: $50 - $68 / hourDuration: 12-month contract (possibility of extension or conversion)About the RoleWe're seeking a detail-oriented and technically skilled Marketing Automation Specialist to join a high-performing Automation & Delivery team. This role is ideal for someone with 5-7 years of hands-on experience in Salesforce Marketing Cloud (SFMC) and a deep understanding of audience segmentation, personalization, and dynamic this position, you'll lead the technical execution of multi-channel campaigns"”including email, event pages, and messaging"”by building scalable, real-time experiences. The right candidate will be passionate about campaign automation, data integration, and operational excellence.Key ResponsibilitiesBuild and optimize multi-step automation journeys in SFMC using Journey Builder, Automation Studio, Email Studio, and Content BuilderCreate dynamic content using Movable Ink, AMPscript, and SSJSSegment audiences and build logic using SQL and Salesforce Data CloudManage webinar/event registration pages and landing pages using SplashPartner with Marketing Tech, Analytics, and Creative teams to ensure campaign successSupport campaign tagging, measurement, attribution, and reportingEnsure campaign quality and data governance standards are metCoordinate campaign assets using Highspot and similar toolsContinuously optimize performance across marketing automation workflowsQualificationsRequired:5-7 years of experience using SFMC with deep knowledge of:Journey BuilderAutomation StudioEmail StudioContent BuilderStrong command of AMPscript, SSJS, and SQL for data integration and segmentationExperience using Salesforce Data Cloud for audience targetingFamiliarity with campaign tools like Movable Ink, Splash, and HighspotStrong organizational, time management, and QA skillsExperience working cross-functionally to manage complex campaign deliverySelf-starter with a proactive mindset and eye for continuous improvementNice to Have:Experience integrating chat automation tools into marketing workflowsUnderstanding of tagging strategies and conversion funnel metricsStrong communication skills and ability to deliver high-quality work on timeExperience with tools like Knack, Tableau, or similarPride Global offers eligible employee's comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.Seniority levelAssociateEmployment typeFull-timeJob functionMarketingIndustriesSocial Networking Platforms and Software Development #J-18808-Ljbffr

Created: 2026-04-20