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Monthly Giving and Donor Retention Manager

Natural Resources Defense Council, Inc. - New York City, NY

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Job Description

NRDC is a non-profit environmental advocacy organization. We use law, science, and the support of 3.1 million members and online activists to protect the planet's wildlife and wild places and to ensure the rights of all people to clean air, clean water, and healthy communities. NRDC was founded in 1970 and our people helped write some of America's bedrock environmental laws, including the Clean Water Act and many of the implementing regulations. Today, our team of more than 700 lawyers, scientists, economists, policy advocates, communications experts, and others work across the United States and the globe from our offices in Beijing; Chicago; New Delhi; New York; San Francisco; Santa Monica; and Washington, D.C.Position SummaryThe Monthly Giving and Donor Retention Manager is responsible for developing, implementing, and managing strategies to grow, retain, and upgrade NRDC’s donor audience with a special focus on Monthly donors who are an increasingly important part of the Digital Advocacy and Fundraising Program’s annual revenue. This role will focus on building strong relationships with donors, ensuring they feel valued and engaged, and maximizing their long-term support for NRDC.This is a full-time, two-year limited term role.The position you are applying for is part of the bargaining unit represented by The Washington Baltimore News Guild (WBNG / The Newsguild-CWA Local 32035).To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the following essential functions:Develop and execute multi-channel campaigns and initiatives to acquire new monthly donors, including converting new donors as sustainers and upgrading existing one-time donors to monthly donors.Develop and execute multi-channel strategies to upgrade donor gift amounts, re-engage lapsed donors, and recover sustainers whose payment method has failed, etc.Make phone calls to donors to help them update their recurring payment information, thank them for their support at key moments, and more.Work closely with the Senior Digital Fundraising Manager to test and incorporate sustainer and donor retention strategies into fundraising efforts and planned campaigns.Develop and execute innovative strategies to cultivate and retain donors, including personalized communication, recognition programs, engagement activities, etc.Draft and edit copy, including for email, SMS, P2P, donation forms, telemarketing, and digital ads.Maintain accurate donor records, track donor interactions, and analyze data to identify trends and opportunities for growth.Work with the Director of Analytics to develop and generate regular reports on donor retention and monthly donor program performance.Work closely with the marketing, communications, and fundraising teams to ensure cohesive and effective donor engagement strategies.Work with the Digital Fundraising Operations Manager to oversee the budget for monthly donor activities, ensuring cost-effective use of resources.Coordinate with the Member Services team to respond to supporter emails and calls, and update member records in Salesforce.The above list of duties is not comprehensive but generally demonstrates the types of matters under this position’s responsibility. Other duties may be assigned.Minimum Education & Experience:Bachelor’s degree in nonprofit management, marketing, communications, or a related field.Minimum 3 years of experience in donor management, digital fundraising, or a related role within a nonprofit organization.Skills, Abilities, CompetenciesExperienced in digital fundraising, digital campaigns, and donor cultivation and engagement.Strong digital copy writing and editing skills.Proficiency in donor management software and CRM systems.Ability to analyze data and generate actionable insights.Creative thinking and problem-solving abilities.Strong organizational and project management skills.Strong interpersonal skills, including ability to maintain strong professional relationships with a range of groups.Ability to thrive in a highly collaborative, team-based environmentAbility to travel to NRDC U.S. based offices, approximately 10-15% annuallyCommitment to NRDC’s mission, values, and DEI principlesPHYSICAL DEMANDSThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position within the described work environment.Frequently: Perform desk-based computer tasksFrequently: Ability to interact and communicate with employees and others as necessaryFrequently: Attend planned meetings and collaborate with management and coworkersOccasionally: Ability to attend events and activities in the office or offsiteWork is sometimes performed primarily in office. The noise level in the work environment is usually quiet in office settings and moderate in other situations. Hours of employment may sometimes require working flexible and/or longer hours, including nights and weekends, when necessitated by projects. The job includes work-related situations such as those involving challenging, important, urgent, time-sensitive, or multiple matters.NRDC is committed to advancing diversity, equity, and inclusion, both in our work and in our workplace. We believe that celebrating and actively welcoming diverse voices and perspectives is essential to solving the planet's most pressing environmental problems, and we encourage applications from candidates whose identities have been historically under-represented in the environmental movement.We are an equal opportunity employer and do not discriminate in hiring or employment on the basis of race, color, religion, gender, gender identity or expression, marital status, sexual orientation, national origin, citizenship, age, disability, veteran status, or any other characteristic protected by federal, state, or local law. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.We offer competitive salaries, excellent benefits, and a supportive working environment. Salary is based on a nonprofit scale and is commensurate with skills and experience. Internal equity will be reviewed and considered to determine a final offer. For this position, the salary range is $82,000 to $90,000.NRDC operates under a hybrid work model. Employees are required to come to the office 8 days per month.As a science-based organization, NRDC aims to do our part to help contain the COVID-19 public health crisis. For the sake of health, safety, and equity, we ask that people be vaccinated unless they have an approved medical or religious accommodation or other exemption in accordance with state and local law. We consider a person to be vaccinated two weeks after receiving one full course of a CDC-approved vaccine. In accordance with state or local law, new hires will be asked to attest to vaccination, those wishing to do so may request medical or religious accommodations or other exemptions via NRDC Employee Relations. NRDC treats all vaccine-related data confidentially, in keeping with local, state, and federal laws.To apply, visit www.nrdc.org/careers and upload your résumé and cover letter. Please mention where you saw this posting and upload any additional materials that showcase your abilities. Due to the high volume of applications, we will contact only those candidates we would like to interview. Please no phone calls, emails, or in-person résumé drop-offs.If you experience technical problems while applying or if you are a person with a disability and need assistance applying online, please reach out to iCIMS Customer Care at 1-800-889-4422.For more about NRDC, visit www.nrdc.org.

Created: 2025-10-13

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