Principal Product Manager Technical, Creative X - RAPID

DescriptionAmazon Advertising operates at the intersection of eCommerce and advertising, offering a rich array of digital display advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers of all types to reach Amazon customers on , across our other owned and operated sites, on other high quality sites across the web, and on millions of mobile devices. We improve campaign performance for all advertisers through improved creative personalization. If youu2019re interested in joining a rapidly growing team working to build a unique, world-class advertising product with a relentless focus on the customer, youu2019ve come to the right place. You love learning and building, operate independently, and demonstrate a willingness to roll up your sleeves and dive deep. As a Principal Product Manager u2013 Tech, you will define and execute all aspects of product development and go to market strategies for our AI powered creative optimization product. You will be working with a team of product managers, scientists, UX designers, and software engineers to build, test, launch, measure, and iterate on the features that optimizes the creative experience of display ads. You can excel when faced with ambiguity, have high judgement, and are able to balance technical limitations and customer experience to drive strategic value for the business. Successful candidates will enjoy working in a collaborative, analytical, and fast-paced environment and are comfortable interacting with highly technical cross-functional teams. Candidates will have experience with personalization and a track record of developing AI driven products. Key job responsibilities Driving the vision, roadmap, and external positioning for creative personalization. To be successful, the PM must balance the needs of advertisers and internal stakeholders, invent new ways to solve customer problems, and think big to align business and tech teams on the vision for the next generation of personalization. u00b7 Lead cross-functional tech teams to execute on product plans and deliver results u00b7 Drive executive reviews and alignment for your plans u00b7 Collaborate closely with stakeholders throughout Amazon to obtain buy-in for product initiations u00b7 Partner with engineering to take features from conception to launch u00b7 Analyze and act on business metrics and data to grow the business u00b7 Leverage consumer insights, advertiser feedback, and competitive intelligence reports to inform product decisions About the team Our team, CreativeX Optimization, empowers advertisers to personalize the visual experience of their ads in real time. We apply advanced machine learning and generative AI to help advertisers build, identify, and understand what ad creatives work with their audiences. We develop customized CTR and CVR prediction models to help advertisers efficiently connect with shoppers across the web. We utilize generative models to understand shopper preferences across text, images, and videos. We have a broad mandate to experiment and innovate, as we seek to leapfrog the competition and impact billions of impressions daily.Basic Qualifications- Bachelor's degree - Experience owning/driving roadmap strategy and definition - Experience with feature delivery and tradeoffs of a product - Experience technical product managementPreferred Qualifications- Experience working directly with Engineers on product enhancements - Experience in project management methodologies, business analysis, or process improvement Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region youu2019re applying in isnu2019t listed, please contact your Recruiting Partner. Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $161,900/year in our lowest geographic market up to $279,900/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.

Created: 2025-11-01