Creative Content Specialist

This job was posted by : For more information, please see: is looking for a strategic and versatile Creative Content Specialist with a pulse on current events and media trends to helpour clients and prospects make informed decisions about the digital solutions offers, with a focus on sales-based collateral, SEO-driven content, and thought leadership materials. The Creative Content Specialist will be the driving force behind s content initiatives, developing effective messaging for multiple channels. This highly creative and driven individual must be extremely collaborative and flexible to meet the demands of an ever-changing industry and fast-paced environment. This position will work with all members of the Marketing & Sales team to produce original content. **Responsibilities:** - Own and develop the overall content strategy and plan, ensuring alignment with marketing and business objectives - Work with internal platform teams to develop creative and compelling messaging for use by the sales and marketing teams both internally and externally - Clear understanding and ability to write for various channels (i.e. email, social, blog, direct mail, web pages, advertisements, white papers, case studies, info sheets, etc.) - Oversee review process for all blog posts and manage the blog editorial calendar to ensure consistent, high-quality content publication - Plan new and engaging pieces of content by analyzing needs and keeping abreast of industry news - Develop SEO-optimized content that drives organic traffic and supports our conversion goals - Write and coordinate submission of press releases to maintain company visibility and announce key developments - Interview internal team members and clients to create case studies, testimonials, informational sheets, whitepapers, blogs, and more Identify successful content and map out new ways to repurpose to amplify the message, increase visibility, and accelerate lead generation - Proof content and collateral for accuracy, including spelling, grammar, and product/service information - Participate in creative discussions with the marketing and sales team to determine necessary content for collateral and fulfillment of marketing requests from other departments - Collaborate with the marketing team to provide feedback on existing content, contribute ideas in brainstorming sessions and offer suggestions for improving campaigns, procedures, and other business-related activity - Monitor content performance metrics and optimize based on data-driven insights

Created: 2025-10-24