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Director, Business Development Project Management

Acosta Group - Lewisville, TX

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Job Description

DESCRIPTION As Director of Business Development, you will be the driving force behind strategic growth initiatives, leading client acquisition and expansion efforts across key markets. Youu2019ll serve as a trusted advisor to clients, translating complex shopper marketing and connected commerce data into actionable insights that shape future strategy and deliver measurable impact. RESPONSIBILITIES + Lead Revenue Growth : Develop and execute innovative lead generation strategies to meet and exceed new business goals for CROSSMARK. + Strategic Pipeline Management : Build and maintain a robust pipeline using enterprise-level lead qualification frameworks, targeting both new prospects and existing clients for full-service integration. + Client-Facing Leadership : Collaborate with Business Strategists to deliver high-impact, top-to-top presentations that influence senior stakeholders and drive business outcomes. + Contract & Pricing Alignment : Partner with Deal Desk to ensure accurate pricing and timely contract execution aligned with scope and client expectations. + Analytics & Measurement Strategy : Own all analytics and measurement initiatives, leveraging proprietary frameworks to guide shopper marketing and connected commerce strategies. + Insightful Storytelling : Synthesize complex data into compelling narratives that build trust, demonstrate value, and influence client decision-making. QUALIFICATIONS Education + Bacheloru2019s degree in Business Administration, Marketing, Sales, or a related field required. Experience + 5u20138 years of progressive experience in business development, with a minimum of 3 years in a shopper marketing agency or similar environment focused on CPG clients. Skills & Abilities + Business Acumen : Proven ability to prospect new business through industry research and cold outreach, build a robust pipeline, and close deals effectively. + Strategic Storytelling : Skilled in crafting compelling narratives and selling ideas to senior business leaders. + Presentation Excellence : Stellar presentation skills with the ability to lead and engage client meetings at the executive level. + Analytical Thinking : Strong capability to interpret complex data and translate it into actionable business solutions. + Relationship Building : Adept at cultivating long-term, trust-based client relationships. + Entrepreneurial Mindset : Self-starter with a passion for innovation and growth. + Collaborative Leadership : High energy, positive thinker, confident, and consultative in approach. + Communication Mastery : Exceptional interpersonal and writing skills with acute attention to detail. + Mobility : Willingness and ability to travel up to 10%. Personal Attributes + Analytical and detail-oriented + Strong time management and decision-making skills + Comfortable working independently + Sales-driven with excellent communication skills #DiscoverYourPath ABOUT US CROSSMARK is a part of Acosta Group u2013 a collective of the industryu2019s most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey. At CROSSMARK, we help leading brands grow by connecting them with shoppers where it matters mostu2014in stores and online. As a trusted sales and marketing agency, we specialize in delivering tailored solutions to drive retail success through strategic merchandising, product demonstrations, and data-driven insights. We value our people by recognizing everyday wins and fostering a supportive, collaborative environmentu2014both in person and online. Here, achievements are celebrated, work-life balance is prioritized, and everyone feels valued. Diversity is our strengthu2014it fuels innovation, unlocks our potential, and reinforces our commitment to fairness and inclusion. Above all, we foster a growth environment where every team member can connect, develop, and build a fulfilling career. Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact . Be sure to include

Created: 2025-11-01

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