Sr Specialist, Search

At T-Mobile, we invest in YOU Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employeesJob OverviewResponsible for setting up and activating all Paid Search activity. Collaborate with the Analytics team to define recurring paid search reporting exhibits, identify and activate ongoing optimizations. Provide search keyword research and performance insights as an input to guide SEO content strategy and coordinate with the web team to roll-out.Job Responsibilities:Responsible for leading all aspects of campaign specific TMUS media search trafficking strategy and tactical execution plansSet up and implement search campaign builds aligned to media plansServe as a mentor for junior-level search specialists, sharing standards and day-to-day team processesEnsure consistency and standards are applied across campaigns along with ongoing quality controlReport on search indicators and metrics for optimization and learning opportunitiesRegularly communicate relevant considerations to upper management for external collaboratorsEnsure search trafficking execution is aligned with external collaborator objectivesAssist with external collaborator teamworks on smaller campaignsCollaborate with internal collaborators (i.e. planning team) to ensure campaign builds meet media plan requirementsCollaborate with Sr. Manager and Sr. Planner on account structure and campaign taxonomyEnsure optimizations and test & learns are fed back to next iteration of campaigns or future campaignsIdentify and communicate opportunities for improvements and optimizations to internal collaboratorsLead team day-to-day troubleshooting issues as they arise; escalate to Sr. Manager/Sr. Planner, as neededLead areas for opportunity, innovation and/or optimizationEducation and Work Experience:Bachelor's Degree (Required)- At least 5+ years of paid search experience- Understanding of SEO an asset- Telecom experience an assetKnowledge, Skills and Abilities:Problem Solving Proven critical thinking and problem-solving skills (Required)Search Engine Marketing (SEM) Excellent understanding of account set up and optimization on search engine and platform (Required)Search Engine Marketing (SEM) Excellent knowledge of search planning fundamentals e.g., reach, frequency, channels, formats, etc. (Required)Communication Excellent interpersonal skills (Required)Licenses and Certifications:At least 18 years of ageLegally authorized to work in the United StatesTravel:Travel Required (Yes/No):DOT Regulated:DOT Regulated Position (Yes/No): NoSafety Sensitive Position (Yes/No): NoBase Pay Range: $77,000 - $138,800Corporate Bonus Target: 15%The pay range above is the general base pay range for a successful candidate in the role. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, click here.

Created: 2025-12-05