Senior Marketing Manager

Senior Recruiter specializing in Candidate Generation and HR at BNA Job Title: Sr. Mgr. of Marketing & Business DevelopmentType: PermLocation: Roseland NJSalary Range: $100,000 - $150,000 (commensurate with experience/qualifications).Benefits - medical, dental, vision, life and disability insurance, 401(k), paid time offThis role may also be eligible for year-end bonuses and a merit-based increase.Purpose of Role:Detail-oriented Senior Manager of Marketing & Business Development to support our growing corporate and M&A practice groups at the firm, including our National Dental & Veterinary Law Centers.This individual will play a key role in not just managing the day-to-day marketing initiatives but in being a strategic thinker and driving force behind exciting campaigns that bring in business and support our clients.The ideal candidate is a self-starter with big ideas, strong organizational skills, excellent communication abilities, and experience in professional services marketing—ideally in a law firm or financial services environment.Key Responsibilities:Thought Leadership:Bring the ideas for prospective client outreach, blogs and initiatives.Campaign Management:Plan, execute, and track integrated marketing campaigns to support firm-wide and practice-specific goals.Content Development:Coordinate and edit content for client alerts, newsletters, press releases, website updates, and social media.Digital Marketing:Manage your practice areas’ digital presence, including website updates, SEO, email marketing, and social media platforms.Attorney Support:Collaborate with attorneys to develop individual marketing plans, create bios, and prepare proposals, RFP responses, and presentations.Brand Management:Ensure consistency of firm branding, messaging, and client-facing materials across all channels.Analytics & Reporting:Track, analyze, and report on campaign performance, website traffic, and engagement metrics to inform future strategy.Vendor Management:Coordinate with external designers, PR firms, and other vendors as needed.Qualifications:Bachelor’s degree in marketing, Communications, Business, or related field required.5+ years of marketing experience, required in a law firm.Strong project management skills with ability to juggle multiple priorities under tight deadlines.Excellent writing, editing, and proofreading skills.Proficiency with Microsoft Office Suite and marketing tools such as WordPress, Canva/Adobe Creative Suite, and LinkedIn.Knowledge of CRM systems (Hubspot) is a plus.Collaborative, team-oriented mindset with ability to build strong relationships across the firm.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing and Business DevelopmentLaw Practice, Legal Services, and Financial Services#J-18808-Ljbffr

Created: 2025-12-16