SEO Specialist
Berkshire Hathaway Automotive - Irving, TX
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Berkshire Hathaway Automotive Marketing is seeking a talented SEO Specialist to join our in-house Digital Marketing team in Irving, TX. This role focuses on driving organic growth, improving search visibility, and supporting large-scale dealership websites through technical SEO, content optimization, analytics, and emerging AI-driven search strategies.u00a0 u00a0 This is a full-time, in-office position and will be onsite at our Marketing Office in Irving, Texas.u00a0 u00a0 Benefits:u00a0 Paid training and developmentu00a0 Brand new,u00a0state-of-the-artu00a0officeu00a0 Career growth opportunitiesu00a0 Medical and dental coverageu00a0 Employee Recognitionu00a0 Paid vacationu00a0 401(k) with company matchu00a0 u00a0 Why Join Us?u00a0 Work for a Berkshire Hathaway company with long-term stabilityu00a0 Be part of a centralized, high-impact digital marketing teamu00a0 Gain experience with enterprise-scale SEO and AI-driven searchu00a0 Competitive compensation and comprehensive benefits u00a0 Whatu00a0Youu2019llu00a0Dou00a0 Working knowledge of SEO, GEO, Local SEO, and Technical SEO, including optimization for AI-powered and local search experiences.u00a0 Optimizeu00a0website content, landing pages, blogs, and local pages for organic searchu00a0 Conduct keyword research, competitive analysis, and performance trackingu00a0 Analyze results using Google Analytics 4 (GA4), Google Search Console, and Looker Studiou00a0 Identifyu00a0and resolve technical SEO issues in collaboration with CMS and website teamsu00a0 Support Google Business Profile and local SEO initiativesu00a0 Leverage Generative AI tools (ChatGPT, Perplexity, Gemini, etc.) for keyword research, content optimization, and search insightsu00a0 Stay current on SEO best practices, algorithm updates, and AI-powered search trendsu00a0 u00a0 Whatu00a0Weu2019reu00a0Looking Foru00a0 Bacheloru2019s degree in Marketing, Business, or a related fieldu00a0 1u20133 years of SEO experience with proven resultsu00a0 Strong understanding of technical SEO, on-page optimization, and analyticsu00a0 Hands-on experience with GA4, Google Search Console, and keyword research toolsu00a0 Familiarity with Generative AI tools for SEO and content workflowsu00a0 Experience with SEMrush, WordPress, Looker Studio, or email platforms is a plusu00a0 Strong analytical, writing, and communication skillsu00a0 Ability to manage multiple projects by multi-tasking, effective timeu00a0managementu00a0and prioritizing workloadu00a0 Ability to adjust set priorities and adjust workflow asu00a0requiredu00a0 Experience with marketing and advertising software for client and project management a plusu00a0 u00a0 Who We Are: Berkshire Hathaway Automotive is one of the largest groups of affiliated dealerships in America, with over 100 franchises in 10 states. The Berkshire Hathaway Automotive affiliated dealerships set the industry standard for operational excellence, financial performance and an unmatched customer experience within franchised automobile dealerships. Using extensive experience, innovative strategies and technological expertise, Berkshire Hathaway Automotive works to assure its affiliated dealerships obtain and maintain position as leaders and trendsetters in the automotive field. The company focuses on building resilient and adaptive business models that cultivate engaged, strong and proactive leadership. u00a0 u00a0 u00a0
Created: 2025-12-19