Senior Product Marketing Manager

Senior Product Marketing Manager - Hybrid, Cary, North CarolinaWe’re a leader in data and AI. Through our software and services, we inspire customers around the world to transform data into intelligence - and questions into answers.If you're looking for a dynamic, fulfilling career with flexibility and a world-class employee experience, you'll find it here. We're recognized around the world for our inclusive, meaningful culture and innovative technologies by organizations like Fast Company, Forbes, Newsweek and more.About the jobThe Product Marketing team isseekingastrategic and technicalSenior Product Marketing Managerfocused ondriving market success for SASacrossAI Engineering andMLOpsareasfor SAS Viya.Our teamsits at the intersection of product, sales, marketing, and partnerships, focused on creating compelling messaging and strong value propositions that resonate with our customers and partners.This role is critical to shaping how we position our SAS platform in a rapidly evolving landscape and enabling our go-to-market teams to win in the enterprise technology space.You will drivethe market positioning and go-to-market strategyofhow SAS enables enterprises to deploy, govern, and operationalize robust AI agents and production-scale machine learning systems.This is an exceptional opportunity for a product marketer who wants to shape how enterprises think about productiongradeAI andMLOps.You'llbe at the forefront of one of technology's most transformative shifts - the move from experimental AI to governed, production-scale agentic systems.As a Senior Product Marketing Manager, you will:Create and communicate positioning and product marketing plans based onyour AI Engineering andMLOpsdomainexpertisewhichleadsthe development of messaging and positioning.Position SAS capabilitieswithMLOpsEngineersand business decision-makers alikeand drive the creation of key messages and stories to support decision makers and users.Definemarketing strategy by working directly with analysts,product management,sales,campaign marketing,customer success,partners, and thought leaders as market driven inputs.Actas a primary spokesperson with external audiences.?Drive thought leadership activities including articles, whitepapers, blogs, videos, customerreferenceand story development, speaking engagements and involvement with key 3rd party organizations.Define productand featurelaunch plans andworkswith internal and external parties to execute.Support sales enablement through customerengagements,consultingand internal education programs.Ensure all applicable security policies and processes are followed to support the organization's secure software development goals.Embrace curiosity, passion, authenticity and accountability. These are our values and influence everything we do.Required qualificationsBachelor’s Degree, preferably in Business, Marketing, Computer Science, or related discipline.8+years?of experience in Marketing, Sales,Consultingor related function in the technology industry, preferably in product marketingStrong interest inMLOps,LLMOps and AI Engineering concepts.Exceptional communication skills across channels as well as small and large groups.Strong writing skillsincludingthe ability to translate technical information into simple,?audience-appropriate language.Strong interpersonal and teamwork skills.Equivalent combination of related education, training and experience may be considered in place of the above qualifications.Additional competencies, knowledge and skillsCustomer Orientation-Seeks to understand customers-Actively gathers information to understand customer circumstances, problems, expectations, and needs.Business Acumen-Analyzes—Uses economic, financial, market, and industry information toidentifytrends, assess current business strategies and results, and/or evaluate specific business opportunities;identifytrends andanticipatestheir impact.Global Perspective-Understands the organization’s global approach - Seeks opportunities to better understand the organization’s global strategies and priorities and their relationship to own roles and responsibilities.Real-world experience with operationalizing Data and AI products for enterprises in production.MBA or advanced degree in Computer Science,Businessor related field.Experience in fast-paced, high-growth technology companies.World-class benefits Highlights include...Comprehensive medical, prescription, dental and vision plans.Medical plan options include:PPO with low annual deductible and copays.HDHP combined with a health savings account with a contribution from SAS (no access to on-site health care center).Onsite Health Care Center (HQ) that’s free to employees and family members enrolled in the PPO plan. There's a pharmacy too! Not local to HQ? The pharmacy will ship prescriptions for no additional charge!An industry-leading 401k plan.Tuition Assistance Program and programs and resources to support your developmentGenerous time away including vacation time, a variety of paid holidays, and our much-loved U.S. Winter Wellness Break between December 25 and January 1.Volunteer Time Off, parental leave and unlimited paid sick days.Generous childcare benefits for all full-time employees.You are welcome here.At SAS, it’s not about fitting into our culture - it’s about adding to it. We believe our people make the difference. Our inclusive workforce brings together unique talents and inspires teams to create amazing software that reflects the diversity of our users and customers.Additional Information:To qualify, applicants must be legally authorized to work in the United States, and should not require, now or in the future, sponsorship for employment visa status. SAS is an equal opportunity employer. All qualified applicants are considered for employment without regard to any characteristic protected by law. Read more: Know Your Rights.Resumes may be considered in the order they are received. SAS employees performing certain job functions may require access to technology or software subject to export or import regulations. To comply with these regulations, SAS may obtain nationality or citizenship information from applicants for employment. SAS collects this information solely for trade law compliance purposes and does not use it to discriminate unfairly in the hiring process.SAS only sends emails from verified “sas.com” email addresses and never asks for sensitive, personal information or money. If you have any doubts about the authenticity of any type of communication from, or on behalf of SAS, please contact 's stay in touch! Join our Talent Community to stay up to date on company news, job updates and more.#SAS #LI-Hybrid

Created: 2025-12-22