Applications Specialist

Job Description: _Are you great at building bridges that power innovation, transform product vision into sales success, and own the space between messaging and customer value?_ Miller Electric, an ITW company, is seeking and Applications Specialist to join our Product and Marketing team within the Welding Accessories and Cutting Division. We are looking for someone eager to dive deep into our technical products and services in this customer-facing role. In this role, you will serve as the critical connector between Marketing, Product and the Sales organization, ensuring alignment, clarity and seamless execution of commercial strategies. This role is responsible for translating product information and marketing initiatives into clear, actionable tools and messaging for the internal Miller Sales Team while brining field insights, customer back and market needs back to Product and Marketing to inform improvements and prioritization. The liaison supports product launches, sales enablement, training, and communication flow across departments helping ensure the organization delivers consistent value, strong messaging and cohesive customer experience. How you will make an impact: Collaboration with key stakeholders u2022 Serve as the central communication bridge between Marketing/Product teams and Sales teams to ensure alignment of goals, messaging, and priorities. u2022 Translate product features, updates, launch details, and technical information into clear, sales-ready messaging and tools. u2022 Communicate with the Sales teamu2019s needs, customer feedback, and market insights back to Marketing and Product team for continuous improvement. u2022 Gather and consolidate product questions and pain points from Sales, ensuring follow-up responses and solutions from Product/Marketing. u2022 Collaborates with internal (Miller) marketing, product and sales team to understand customer and end user requirements. u2022 Serve as a liaison between Sales and Product Management to ensure clear communication of customer needs, market feedback, and competitive insights. u2022 Delivers training, product demonstrations and sales support to sales team. u2022 Collaborates with internal (Miller) product management to provide product recommendations to address specific customer challenges. u2022 Track and report on the effectiveness of marketing assets and sales tools, providing recommendations for improvement u2022 Identify gaps in communication or resources and proactively recommend solutions u2022 Support as needed, opportunities with channel partners, end users, and internal sales teams on product trials to ensure successful adoption. u2022 Prepare additional sales materials to support sales team, including specific competitive comparison requests, presentations, sales graphs. What you need to do to be successful: u2022 Exceptional communication skills u2014 able to clearly explain product details to Sales and translate field needs back to Product/Marketing u2022 Strong cross-functional coordination u2014 comfortable managing priorities, aligning timelines, and navigating competing departmental needs u2022 Deep understanding of the product portfolio u2014 knows features, value propositions, differentiators, and how they solve customer problems u2022 Analytical thinking u2014 can interpret data, feedback, and sales performance metrics to identify opportunities or gaps u2022 Proactive problem-solving u2014 anticipates needs, removes roadblocks, and proposes solutions before issues escalate u2022 Strong relationship-building skill s u2014 earns trust and credibility with Sales, Product, and Marketing teams u2022 High level of organization u2014 manages multiple projects, deadlines, and follow-up tasks simultaneously u2022 Emotional intelligence u2014 mediates between teams with different pressures, working styles, and objectives u2022 Commitment to follow-through u2014 ensures questions are answered, tasks are completed, and departments stay aligned u2022 Proficiency with key tools such as CRM systems u2022 Travel to suppliers and customer sites, and other responsibilities approximately 15% of the time, with occasional increases up to 35%. Required Qualifications u2022 Minimum bacheloru2019s degree in Marketing, Business, Communications, Product Management, Project Management or related field. u2022 2+ years of related experience. Preferred Qualifications u2022 Prior experience in product marketing, sales, engineering or technical product support u2022 Familiarity with project management frameworks u2022 Advanced Excel/office or analytical tools u2022 Understanding of B2B distribution channels or partner programs u2022 Prior experience partnering with both marketing and sales teams to foster business growth Why ITW Welding? _Hereu2019s what we offer to help you build the future you want:_ u2022 Generous Retirement Benefits u2013 401(k) match PLUS an additional retirement contribution to help you plan for the future. u2022 Paid Time Off u2013 11 paid holidays, 5 sick days, and vacation time to take time for what matters. u2022 Company-Paid Insurance u2013 Life, AD&D, Short-Term & Long-Term Disability insurance to give you peace of mind. u2022 Family-Friendly Benefits u2013 4 weeks of paid parental leave and adoption reimbursement to support your family journey. u2022 Education Assistance u2013 tuition reimbursement because we believe in investing in your personal and professional development. At ITW Welding, weu2019re not just a place to work u2013 weu2019re a community that empowers you to grow and make a real impact. Join us and build a career that makes a difference ITW is an equal opportunity employer. We value our colleaguesu2019 unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential. As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship. All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws. _ITW is an equal opportunity employer. We value our colleaguesu2019 unique perspectives, experiences and ideas and create workplaces where everyone can develop their careers and perform to their full potential._ _As an equal employment opportunity employer, ITW is committed to equal employment opportunity and fair treatment for employees, beginning with the hiring process and continuing through all aspects of the employment relationship._ _All qualified applicants will receive consideration for employment without regard to race, color, sex, gender identity, sexual orientation, religion, national origin, age, disability, protected Veteran status or any other characteristic protected by applicable federal, state, or local laws._

Created: 2026-01-23