Digital Marketing Specialist

Description Weu2019re seeking a creative, analytical, and highly motivated Digital Marketing Specialist to join our team. In this role, you will help plan, execute, and optimize our online marketing efforts across multiple digital channels. Youu2019ll play a key part in enhancing brand awareness, driving traffic, and generating leads that contribute to our long-term growth. Key Responsibilities + Develop, execute, and manage digital marketing campaigns across channels including email, social media, paid search, display, and SEO/SEM. + Monitor, analyze, and report on key performance metrics to assess campaign effectiveness and identify improvement opportunities. + Optimize website content and landing pages for SEO and conversion performance. + Manage and grow social media presence through strategic content planning and community engagement. + Create compelling marketing content such as posts, ads, email newsletters, and digital assets. + Assist with marketing automation workflows and CRM data segmentation. + Collaborate with cross-functional teams including creative, sales, and product teams to support organizational goals. + Stay up to date with digital marketing trends, tools, and best practices. Requirements Bacheloru2019s degree in Marketing, Communications, Business, or related field (or equivalent experience). 1u20133+ years of experience in digital marketing or a related role. Solid understanding of current marketing tools and strategies. Experience with Google Analytics, Google Ads, social media ad platforms, and email marketing software. Knowledge of SEO best practices and content optimization. Strong analytical skills and ability to interpret data and trends. Excellent written and verbal communication skills. + Bonus: experience with graphic design tools (e.g., Canva, Adobe Creative Suite) or marketing automation platforms (e.g., HubSpot, Marketo). Innovation starts with people.u00ae Robert Half is the worldu2019s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. u00a9 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking u201cApply Now,u201d youu2019re agreeing to Robert Halfu2019s Terms of Use ( and Privacy Notice (.

Created: 2026-01-26