Marketing Associate

Description Marketing Associate / Coordinator / Assistant (Temporary) Service Type: 52 Week Contract Location: Glendale, CA 91201 Overview We are seeking a highly organized, proactive, and creative Marketing Associate to support retention and innovation initiatives within a dynamic retail marketing team. This junior-level role is ideal for someone eager to learn, collaborate, and contribute to high-impact campaigns that drive customer loyalty, engagement, and growth. The Marketing Associate will work closely with cross-functional partners across Marketing Strategy, PR, Digital Marketing, Creative, Digital Product, Data/Tech, and E-Commerce Site teams to help execute strategies that elevate the overall customer experience. Key Responsibilities + Assist in developing and rolling out retention-focused campaigns, including loyalty programs, seasonal activations, and personalized outreach. + Coordinate timelines, asset delivery, and stakeholder communication for smooth execution of marketing initiatives. + Help identify innovative messaging and incremental editorial approaches to increase audience engagement. + Support planning and execution of CRM activations across email, SMS, push notifications, and app channels. + Maintain the CRM benefits calendar and ensure alignment with broader promotional and marketing timelines. + Manage the TikTok content calendar and assist in coordinating content with internal teams, PR partners, and cross-functional business units as needed. + Assist in reviewing and monitoring TikTok content creators to support brand safety standards. + Contribute to pilot programs and A/B testing across new and emerging marketing tactics (e.g., SMS, experimental activations). + Track campaign performance metrics and compile insights to inform future innovation efforts. + Assist in identifying key customer lifecycle momentsu2014such as welcome, post-purchase, winback, and price-drop opportunitiesu2014to support engagement and retention. + Collaborate with CRM and analytics teams to analyze performance data and uncover gaps or friction points. + Support the development of journey-based campaigns across email, SMS, site, and social channels that align with seasonal priorities and product launches. + Partner with Email, SMS, and Site teams to ensure cohesive messaging and strategic alignment. + Work with creative and digital teams to ensure assets and functionality support campaign goals and brand standards. + Coordinate with Consumer Insights and Analytics teams to measure campaign results and extract key learnings. + Maintain tracking documents and prepare weekly performance summaries. + Prepare meeting agendas, document action items, and capture next steps. + Provide project management support, activation follow-ups, and logistical coordination. Requirements Qualifications Basic Qualifications + Bacheloru2019s degree in Marketing, Communications, Business, or a related field. + 1u20132 years of internship or entry-level experience in marketing (retail, consumer products, or entertainment experience preferred). + Strong organizational skills with excellent attention to detail. + Strong written and verbal communication skills. + Familiarity with digital marketing channels (email, social, SMS) and basic analytics. + Proficiency with Microsoft Office and project management tools. + Interest in storytelling, creativity, and innovative marketing approaches. Innovation starts with people.u00ae Robert Half is the worldu2019s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more. Robert Half will consider for employment qualified applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. u00a9 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking u201cApply Now,u201d youu2019re agreeing to Robert Halfu2019s Terms of Use ( and Privacy Notice (.

Created: 2026-01-30