Senior Brand Manager (Aesthetics Med Device)

Senior Brand Manager (Aesthetics Med Device) Job Location: BaskingRidge, New Jersey, USA Bridgewater, New Jersey, USA Central, New Jersey, USA EastBrunswick, New Jersey, USA EastHanover, New Jersey, USA Edison, New Jersey, USA Elizabeth, New Jersey, USA FlorhamPark, New Jersey, USA Madison, New Jersey, USA Morristown, New Jersey, USA Newark, New Jersey, USA Parsippany, New Jersey, USA Wayne, New Jersey, USA Job Requisition ID: 14391 Join our global diversified pharmaceutical company enriching lives through our relentless drive to deliver better health outcomes to our patients. We are all in it together to make a difference. Be a part of a culture that doesn't just wait for change but actively creates itu2014where your skills and values drive our collective progress and impact. The Senior Brand Manager, North America (U.S. & Canada), plays a pivotal role in shaping the strategy and performance of one of Solta Medicalu2019s flagship brandsu2014driving growth, engagement, and market leadership within the premium aesthetics category. This leader will translate insights into executionu2014balancing creativity with business discipline to deliver measurable growth and market impact. Balancing strategic vision with hands-on leadership, this individual will develop and implement integrated marketing programs that strengthen brand equity, accelerate growth, and enhance customer engagement across channels. Success in this role requires passion, curiosity, collaboration, and commercial acumenu2014the ability to translate insight into impact while inspiring cross-functional teams to deliver measurable results. Key Responsibilities Brand Strategy & Leadership u2022 Establish, align, and execute the commercial strategy for the assigned brand in North America. u2022 Develop and manage annual brand plans, programs and integrated campaigns that achieve growth and profitability objectives. u2022 Translate brand strategy into actionable annual plans, KPIs, and measurement frameworks. u2022 Monitor the competitive landscape and translate insights into actionable brand and go-to-market strategies. u2022 Serve as the key liaison between marketing, sales, and executive leadership to communicate performance and identify opportunities. Product Strategy & Lifecycle Management u2022 Lead product lifecycle strategy from launch through maturity and end-of-life, balancing market needs, profitability, and portfolio fit. Partner with Global Marketing and R&D to inform innovation and go-to-market readiness. Marketing Execution & Innovation u2022 Lead the development and execution of innovative, insight-driven marketing programsu2014including advertising, PR, events, and trade show initiativesu2014that elevate brand desirability and drive engagement. u2022 Manage agency partners and internal stakeholders to ensure creative excellence and consistent brand storytelling, while demonstrating hands-on executional acumen and the ability to deliver results without overreliance on external resources. u2022 Influence agency and partner outcomes through clear briefs, disciplined project management, and post-launch evaluation. u2022 Create sales tools and marketing assets to support customer acquisition, retention, and loyalty. u2022 Champion omnichannel engagement, leveraging analytics to optimize performance and ROI. u2022 Use analytics and customer insights to measure campaign performance and inform strategic decisions. Cross-Functional Collaboration & Field Engagement u2022 Own end-to-end commercialization plans that translate insights into measurable revenue growth. u2022 Collaborate with Key Opinion Leaders (KOLs) and customers to gather insights, co-create programs, and advance brand advocacy. u2022 Lead brand presence at key congresses, symposia, and customer events to strengthen relationships and visibility. u2022 Conduct regular field travel to engage directly with customers and sales teams, ensuring strong market understanding and brand alignment. u2022 Leverage field and KOL insights to shape competitive differentiation Financial & Operational Excellence u2022 Own brand P&L performance and partner with Finance to model pricing scenarios, promotional ROI, and margin optimization. Evaluate product mix and portfolio contribution to ensure sustainable growth. u2022Align marketing investments with business objectives, ensuring efficient allocation of resources and accountability for results. u2022 Manage brand budgets and vendor agreements to ensure fiscal responsibility and efficiency. u2022 Track, measure, and report on key performance indicators to inform continuous improvement. Qualifications u2022 Bacheloru2019s degree required; MBA preferred. u2022 Minimum 8 years of marketing experience in medical devices, aesthetics, or life sciences. u2022 Proven success developing and executing brand plans, product launches, and marketing programs in complex, cross-functional organizations. u2022 Demonstrated experience in product lifecycle management and cross-functional commercialization (R&D, Regulatory, Clinical). u2022 Demonstrated experience managing all aspects of the marketing mixu2014product, price, place, and promotion. u2022 Strong financial acumen with experience managing A&P budgets and vendor contracts. u2022 Excellent communication, leadership, and project management skills with the ability to influence across functions and levels. u2022 Strong knowledge of digital marketing, omnichannel engagement, and analytics. u2022 Ability to think strategically and execute with operational excellence in a matrixed environment. u2022 Experience collaborating across commercial, clinical, and creative functions to achieve business alignment. u2022 A self-starter who thrives in a fast-paced, dynamic environment, demonstrates agility in managing multiple priorities, and is willing to travel up to 35% (including occasional weekends). Leadership Attributes u2022 Demonstrates curiosity, accountability, and the ability to lead through influence. u2022 Operates with a growth mindset and a collaborative approach to problem-solving. u2022 Balances analytical rigor with creative intuition in marketing decisions. u2022 Communicates with clarity and confidence, driving alignment across teams. The range of starting base pay for this role is $95K-$150K. Actual starting pay will be based on a wide range of factors including, but not limited to, relevant skills, experience, qualifications, education and location. In addition to base pay, this position is eligible for participation in either (i) our annual bonus program or (ii) a sales incentive plan. Benefits package includes a comprehensive Medical (includes Prescription Drug), Dental, Vision, , Flexible Spending Accounts, 401(k) with matching company contribution, discretionary time off, paid sick time, tuition reimbursement, parental leave, short-term and long-term disability, life insurance, accidental death & dismemberment insurance, paid holidays, employee referral bonuses and employee discounts. We are an Equal Opportunity Employer. EOE Disability/Veteran. We are committed to building diverse teams, representative of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates collaboration.

Created: 2026-02-02