VICE PRESIDENT OF RETAIL INNOVATION AND STRATEGY - ...

Location: Salary: $175,000 - $185,000 Other Forms of Compensation: Full benefits including bonus potential, health, dental, and vision At over 300 college & universities around the country, Chartwells Higher Education is re-inventing the on-campus dining experience. We are challenging the norm and setting new standards by investing in high-tech, food-infused social spaces that bring people together to promote meaningful relationships and interactions. We are food-forward difference makers, bound together by a desire to feed hungry minds and prepare students for success. We are seeking hungry, humble and smart associates who are looking to join and grow with a diverse organization. We invite you to start your career journey with us and look forward to hearing from you. Job Summary The Vice President of Retail Innovation & Strategy is a senior executive leader responsible for driving revenue growth, market share expansion, and brand differentiation across the college and university retail portfolio. This role shapes the future of campus retail and convenience (c-store) environments by developing forward-thinking strategies that meet the evolving needs of students, faculty, staff, and campus partners. With a strong focus on internal brand and concept development, retail innovation, strategic partnerships with national brands, and evaluation of local and regional concepts, the VP will lead the transformation of campus retail experiences. This position also oversees the Beverage & Snack Program Manager, ensuring alignment of programs, assortments, and supplier strategies with overall retail objectives. Key Responsbilities Strategic Planning & Growth + Develop and execute long-term retail strategies aligned with corporate and campus partner goals, focusing on revenue growth, market expansion, and profitability within the college and university space. + Lead growth initiatives for internal and proprietary retail brands across campus stores, markets, and c-store formats. + Identify opportunities for new campus retail concepts, store formats, and non-traditional retail models that enhance the student experience and support campus life. Internal Brand & Concept Development + Own the vision, strategy, and roadmap for internal retail brands and proprietary concepts within the college and university portfolio. + Lead end-to-end concept development, including ideation, brand positioning, menu/assortment strategy, pricing, merchandising, and customer experience design + Partner with culinary, merchandising, marketing, design, and operations teams to bring new concepts to life and ensure successful launches. + Pilot, test, and scale internal brands and concepts across campuses, using performance data and student feedback to refine offerings. + Ensure internal brands are relevant to diverse campus demographics while remaining scalable, profitable, and operationally sound. + Retail Innovation & Digital Integration. + Champion innovation in campus retail by identifying and implementing emerging technologies, including frictionless checkout, mobile ordering, loyalty platforms, and data-driven personalization. + Drive seamless integration of digital and physical retail channels to meet the expectations of a tech-savvy student population. + Partner with design and real estate teams to modernize campus retail environments while respecting campus culture, space constraints, and operating models. Brand & Partnership Strategy + Develop and strengthen strategic partnerships with national brands that resonate within the college and university market. + Evaluate local and regional brands for potential campus partnerships, pilot programs, or integration into broader retail strategies. + Partner with purchasing arm for contract writing, LOIu2019s and subcontracts. + Balance internal brand growth with external partnerships to create a differentiated and compelling retail mix on campus. + Pricing Strategy & Revenue Optimization + Develop a comprehensive pricing strategy for campus retail and convenience formats that balances value perception, competitive positioning, and margin optimization. + Work with the strategic pricing team to leverage data analytics, consumer insights, and campus demographics to establish dynamic pricing models tailored to specific markets, store formats, and customer segments. Beverage & Snack Program Leadership + Provide direct leadership and oversight to the Beverage & Snack Program Manager. + Set the strategic direction for beverage and snack programs across campus retail locations, ensuring consistency, innovation, and profitability. + Collaborate with supplier partners to optimize assortments, promotional strategies, and program execution. Operational Excellence + Optimize retail and c-store operations, merchandising strategies, and processes to drive sales, margin improvement, and consistent execution across campuses. + Ensure internal brands and concepts are operationally efficient and scalable across varying campus environments. Other Key Responsibilities Performance Monitoring & Financial Management + Establish, track, and analyze KPIs related to sales performance, margin, traffic, customer satisfaction, and operational efficiency. + Use insights to evaluate concept performance, guide innovation investment, and inform expansion decisions. + Leadership & Cross-Functional Collaboration. + Lead and influence cross-functional teams including purchasing, merchandising, culinary, real estate, design, marketing, operations, and technology. + Serve as a strategic advisor to senior leadership and campus partners, fostering collaboration, trust, and alignment. + Build a culture of accountability, innovation, and continuous improvement. Market & Consumer Insights + Stay current on trends in college and university dining, retail, and student lifestyle preferences. + Translate insights into actionable strategies that keep internal brands and retail concepts relevant and competitive. Qualifications and Experience + Bacheloru2019s degree in Business, Marketing, Retail Management, Hospitality, or related field (MBA preferred). + 10+ years of progressive leadership experience in retail strategy, brand development, or multi-unit retail operations. + Proven experience developing and scaling internal brands or proprietary retail concepts. + Experience within the college and university, hospitality, or foodservice retail environment strongly preferred. Key Compentencies + Visionary brand and concept builder. + Deep understanding of campus retail dynamics. + Strategic, innovative, and data-driven. + Strong people leader and collaborator + Results-oriented with a growth mindset Apply to Chartwells Higher Education today _Chartwells Higher Education is a member of Compass Group USA_ Click here to Learn More about the Compass Story ( Compass Group is an equal opportunity employer. At Compass, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law. Qualified candidates must be able to perform the essential functions of this position satisfactorily with or without a reasonable accommodation. Disclaimer: this job post is not necessarily an exhaustive list of all essential responsibilities, skills, tasks, or requirements associated with this position. While this is intended to be an accurate reflection of the position posted, the Company reserves the right to modify or change the essential functions of the job based on business necessity. We will consider for employment all qualified applicants, including those with a criminal history (including relevant driving history), in a manner consistent with all applicable federal, state, and local laws, including the City of Los Angelesu2019 Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York Fair Chance Act. Applications are accepted on an ongoing basis. Chartwells Higher Ed maintains a drug-free workplace. Associates at Chartwells Higher Ed are offered many fantastic benefits. + Medical + Dental + Vision + Life Insurance/ AD + Disability Insurance + Retirement Plan + Paid Time Off + Holiday Time Off (varies by site/state) + Associate Shopping Program + Health and Wellness Programs + Discount Marketplace + Identity Theft Protection + Pet Insurance + Commuter Benefits + Employee Assistance Program + Flexible Spending Accounts (FSAs) + Paid Parental Leave + Personal Leave Associates may also be eligible for paid and/or unpaid time off benefits in accordance with applicable federal, state, and local laws. For positions in Washington State, Maryland, or to be performed Remotely, click here ( or copy/paste the link below for paid time off benefits information. Req ID: 1503704 Chartwells HE CINDY SCHOENFELD [[req_classification]]

Created: 2026-02-05