Media Buyer
Robert Half - Philadelphia, PA
Apply NowJob Description
Description We have a client seeking a data-driven Programmatic Media Manager for a 3 month consulting opportunity who will be responsible for MAP and DSP platforms. As a key member of the Programmatic Media Buying team, you will lead the day-to-day management, optimization, and strategy for assigned programmatic accounts. Youu2019ll collaborate closely with SEM, Social, Media Planning, and Analytics teams to deliver fully integrated campaigns that exceed client goals. Key Responsibilities: + Own overall performance and success of assigned programmatic campaigns + Manage, optimize, and report on Display, Video, CTV, and Audio campaigns + Collaborate cross-functionally to analyze performance and drive results + Lead workload delegation and mentor junior team members + Develop and present client reports, insights, and strategic recommendations + Build expertise in DSPs such as The Trade Desk, PulsePoint, and DV360 + Manage budgets, pacing, and spend allocation across campaigns + Identify innovation opportunities, best practices, and product enhancements + Stay current on programmatic trends, tools, and industry developments + Support new business initiatives and competitive research Requirements + 4+ years of experience managing programmatic campaigns via DSPs + Strong analytical, project management, and communication skills + Experience with The Trade Desk, DV360, or similar platforms (certifications a plus) + Video, CTV, or Audio experience preferred + Experience working for a pharmaceutical media agency + Bacheloru2019s degree in marketing, business, or a related field (or equivalent experience) Innovation starts with people.u00ae Robert Half is the worldu2019s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. u00a9 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking u201cApply Now,u201d youu2019re agreeing to Robert Halfu2019s Terms of Use ( and Privacy Notice (.
Created: 2026-02-06