SEO & Content Strategy Manager

SEO & Content Strategy Manager + Job Number: 25467 + Functional Area: Marketing + Department: Open Learning, Supporting Unit, Bus/Ops + School Area: Office of Provost + Pay Range Minimum: $92,000 + Pay Range Maximum: $120,000 + Employment Type: Full-time (Hybrid) + Employment Category: Exempt + Visa Sponsorship Available: No + Schedule: Monday - Friday + Pay Grade: 9 Email a Friend Save Save Apply Now Posting Description SEO & CONTENT STRATEGY MANAGER, Open Learning, to lead organic growth and content development across our digital ecosystem. This role addresses a critical gap in organic visibility and discoverability and is responsible for working collaboratively with on-campus stakeholders to build a scalable, future-ready SEO and content engine that supports long-term demand, credibility, and brand recognition in higher education and professional learning. This role will develop the strategy and support execution through content briefs for a distributed team of creators, and contribute directly through writing, editing and optimization. Will develop and execute a comprehensive, content-led SEO strategy in collaboration with the Director of Marketing and in-person engagement with cross-functional partners to increase visibility and qualified organic traffic across MIT Open Learning properties; integrate traditional SEO best practices with emerging Generative Engine Optimization (GEO) and AI-driven search factors in a practical and accessible way; and conduct keyword research, search intent analysis, content gap assessments, and competitive benchmarking using tools such as Google Search Console, Ahrefs, and SEMrush. Full job description here: Job Requirements REQUIRED: Bacheloru2019s degree in communications, marketing, journalism, digital media, or a related field; and a minimum of seven years of relevant experience in SEO, content strategy, or digital communications. The SEO & Content Strategy Manager is required to work in person, on campus, in Cambridge, Massachusetts, two to three days per week. The in-person requirement is determined by the Vice Provost, Open Learning and is subject to change based on the needs of Open Learning and MIT. 2/10/2026

Created: 2026-03-07