Senior Salesforce Administrator (Functional Lead)
Active Media Services, Inc. - Pearl River, NY
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Note: This position is Hybrid to Pearl River, New York.We are seeking a hands-on Senior Salesforce Administrator to lead functional delivery across our Salesforce Sales Cloud environment and related sales enablement tools. This is a player-coach role for a strong declarative expert who thrives in evolving environments and brings structure, clarity, and discipline to complex systems.As part of the CRM Solutions team, you’ll partner with the SVP, Global CRM & Business Solutions to help prioritize initiatives, refine backlog, and elevate delivery standards - while remaining deeply engaged in advanced configuration and automation work. The ideal candidate demonstrates strong analytical thinking, expertise in process design, and the ability to solve complex problems with scalable solutions aligned to business workflows and strategic objectives.You will be comfortable diving into existing configurations, identifying improvement opportunities, and strengthening scalability, usability, and data integrity. In addition to owning advanced hands-on build work, you will oversee the quality and consistency of functional changes, guide other CRM Solutions team members, and ensure Salesforce delivery operates with clarity and accountability.Success in this role means reducing unnecessary complexity, improving automation reliability, raising functional standards, and ensuring Salesforce consistently delivers intuitive, reliable, and measurable value to the business.Advanced Salesforce Configuration & OptimizationDesign, build, test, and deploy advanced declarative Salesforce solutions (including integrations)Translate business requirements and intake requests into scalable, maintainable solutionsRefactor and improve existing configurations to enhance scalability, maintainability, and performanceDevelop structured, well-documented automation that reduces unnecessary complexityEvaluate downstream impacts to reporting, integrations, and user workflowsDevelop and enhance Salesforce reporting that translate CRM data into actionable insightsFunctional Delivery OversightServe as the senior declarative resource for Salesforce configuration and best practicesProvide guidance and review oversight for CRM Solutions team membersLead execution across approved enhancements and support-driven workDefine and reinforce configuration standards and documentation practicesConduct quality review of functional changes across the team prior to deploymentPromote accountability and clarity in work allocation to ensure consistent performanceSupervisory Responsibilities:This role is expected to provide functional oversight to ensure quality, consistency, and timely delivery of CRM support and enhancement work. It may include direct supervisory responsibilities within a small, evolving CRM Solutions team; scope may adjust based on organizational needs.5+ years of progressive Salesforce Sales Cloud administration experience in complex, evolving environmentsSalesforce Administrator certification required; advanced certifications (Advanced Administrator, Platform App Builder) strongly preferredProven experience working with multiple business units and teams, including Sales, Client, and OperationsDeep expertise in Flow (including complex logic and automation troubleshooting), validation rules, approval processes, and Salesforce data managementExperience providing functional leadership to administrators or support resources in direct-report or matrixed environments, including quality review, workload coordination, and development guidanceStrong attention to detail with a disciplined, organized approach to configuration, documentation, and releasesCapable of delivering independently with sound judgment, while aligning closely with leadership direction and cross-functional prioritiesFamiliarity with sales enablement tools (e.g., LinkedIn Sales Navigator) and project management tools (e.g., Asana, Jira) a plusWhile most users are in the U.S. Eastern time zone, this role requires flexibility in working hours to effectively support a global user baseTravel:This position does not require regularly scheduled travel.Unfortunately, we are unable to sponsor or take over sponsorship of an employment Visa at this time.The salary range for this role is $110,000 - $125,000. The successful candidate’s salary will depend on the actual ranges of current employees in the subject position, market considerations, budgetary considerations, geography, as well as the candidate’s skill set, level of experience, and qualifications. AMS offers an extremely competitive benefits package inclusive of medical coverage, dental, vision, disability, 401k, paid time off, community engagement opportunities, great colleagues, and great learning opportunities.
Created: 2026-02-27