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Regional Sales Manager- Los Angeles

Unilever - Los Angeles, CA

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Job Description

Location: Los Angeles, CaUnilever Food Solutions (UFS) is the$2.5bn+ foodservice division of Unilever. It leads the dynamic Food Service market across its categories and has ambitious growth objectives, marketing a range of professional food and beverage products and services to operators across 22 Multi Country Organizations (MCOs) in 72 countries. UFS is accelerating its digital transformation to fuel growth through data driven and technology enabled Go-to-Market (GtM) capabilities. Our ambition is to reach to 2.5 million operators by 2030 via an online & off-line contact strategy. The focus of UFS marketing and sales is to engage with chefs & customers through an integrated communication system via visits by sales representatives and digital touchpoints like the website / webshop, segmented & personalized campaigns and UFS apps. The new roles of marketing teams are more integrated in the digital ecosystem and are vital for a great operator & customer experience.Who You Are and What You'll DoAsaRegional SalesManager,you will be responsible tolead the execution ofUnilever Food Solutions Customer engagement strategy offline & online withOperatorsandTradePartnercustomers to deliver business growth targets i.e. Turnover, Reach &Penetration. You willu2022 Lead, coach and developaCustomerDevelopmentteamu2022 Accountable forleading your team todeliver business target for the assigned Regionfor Independent Operators, Chains,and Trade Partnersu2022 Full execution of UFS Annual Operating Plan and quarterly initiativesu2022 Lead and train team to expand reach to Regional Restaurant Chains (50 units)u2022 Manage Small Regional Chain accounts and develop sales opportunities at each customeru2022 Cultivaterelationships withkey tier 2 and 3distributors to better promote Unilever Food Solutionu2019s productsu2022 Instill team commitment to lead management as a primary driver of business growthu2022 Develop business across all field channels within commercial and non-commercial segmentsu2022 Lead and train team to partner with restaurant executives and chefs to develop and grow their businessu2022 Lead and train team to partner with DistributorPartnersto accelerate their market growth through training & collaborating with their Sales teams and executing marketing programs.u2022 Winning customers across all channels with the appropriate level of trade and resources.TradeDistributorCustomeru2022 Lead the implementation of theContact Matrixfor Key Trade customers with a Squad approach (where possible)for more effective customer managementu2022 Develop and execute Joint Business Planning (JBPs) withSelectedTrade partners including Trade Term agreement, Sell out activities and DSRs & Trade team engagement & KPIs (Sell-out, Reach,Penetration, eCom, Digital Reach etc).u2022 Engage trade customers togain alignmentfor Secondary Sales Data (SSD)partnershipswith proof ofvalue addition i.e. Traffic generation towards Trade Webshop via UFS dependent Operators & Chains:u2022 Coach and develop team to Build & Nurture relationships with Key Chain Customers & Independent Operators & Implement Contact Matrix with a triangle model approachu2022 Drive Independent Operator & Chain customers engagement as per defined contact strategy i.e. 80% virtual, 20% F2F via Customer Relationship Management. Use data driven recommendations for reach &Penetrationu2022 ConductVirtual Sampling, Ideation, Cooking Demousing culinary knowledge to secure new opportunities or increase volume usage by new menu applications or into existing dishesu2022 Implementand executeCustomer Business Plan with selectedkeyChains customersDigital, Data & eComu2022 Accountable for Implementation and execution of all UFS digital tools within Territory/Areau2022 Continuously enrich UFS customer data for more personalized campaigningu2022 Follow up on Leads (based on Marketo Leads scoring &TargetingModel)for 100 engagement & KPI deliveryu2022 Drive customer digital engagement for UFS Digital platforms & Campaigns (, UFS Academy, Social Media engagement, UFS webinars)u2022 Drive digital buying behavior via ecommerce platforms (Webshop/trade Partner Webshop/pure players)u2022 Lead category approach for Trade web shop for UFS business growth via joint campaigning with DT marketing & tradeteamsKey Skillsu2022 Strategic Selling skillsu2022 Impactful Virtual Customer Engagementu2022 Full understanding of all Customers & UFSProductsolutionsu2022 Business Insights to ActivationSolution Sellingu2022 Familiarity of UFS CD Cycleu2022 Customer Business Planning& Win & Retailu2022 Chefman-shipu2022 Commercial Skillsu2022 Negotiation Skillsu2022 Digital& ITskills IncludingeCom,Salesforce,Marketou2022 Data &Analytical Skills-Ability to use data driven insights for execution What You'll Need to Succeedu2022 6+ years of working experience inthe foodservice industry with proven track record in sales, preferably in the Foodservice Industryu2022 Understanding / experience of use of Digital &Social mediain selling.u2022 Passion for Food and the OOH industrya plusu2022 Industry knowledge for Trade Customers Pay: The pay range for this position is $103,000 to $154,400. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. Bonus: This position is bonus eligible. Long-Term Incentive (LTI): This position is LTI eligible. Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate , they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. ------------------------------------ At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal ( Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check. If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at . Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment. #LI-Remote Job Category: Customer Development Job Type: Full time Industry:

Created: 2026-02-27

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