Donor Data Insights Manager

Description DEPARTMENT: Community Relations and Development TITLE: Donor Data Insights Manager STATUS: EXEMPT - Full Time SALARY RANGE: $90,000 - $100,000 THE SALVATION ARMY MISSION The Salvation Army, an international movement, is an evangelical part of the universal Christian Church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination. POSITION SUMMARY The Insights Manager is a key member of the Donor Data & Insights team, responsible for transforming complex fundraising data into actionable insights using a modern analytics technology stack (Blackbaud CRM, Snowflake Data Warehouse, Amperity Constituent Data Platform, PowerBI Business Intelligence platform). This role supervises the Donor Data Analyst and provides leadership in reporting and business intelligence (BI) functions. The role works closely with the Data Engineer on Snowflake and CDP architecture, collaborates with Senior Relational Fundraising staff to build a robust pipeline to support one-to-one fundraising disciplines, and collaborates with the MarCom team to optimize the use of the CDP for journey mapping and segmentation. EDUCATION AND WORK EXPERIENCE: RequiredBacheloru2019s degree in Business Analytics, Data Science, Marketing Analytics, Statistics, Nonprofit Management, or a related field.5+ years of experience in business analysis, fundraising/sales analytics, BI/reporting, or donor/customer insights.Proficiency with Power BI and experience querying data in Snowflake and SQL.Experience with BBCRM SDK and Amperity CDP for donor data integration and segmentation.Strong analytical skills with the ability to interpret complex datasets and translate them into clear recommendations.Demonstrated experience with donor/customer segmentation, retention analytics, and lifecycle modeling.Supervisory experience or demonstrated ability to lead and mentor analysts.Strong communication skills, both written and verbal.Ability to manage multiple projects and work collaboratively across teams.High attention to detail and a strong sense of data integrity. PreferredExperience using AI tools for research, summarization, or donor intelligence.Familiarity with Blackbaud CRM (BBCRM) or similar fundraising CRM or ERP systems.Experience with wealth screening tools or donor intelligence platforms.Knowledge of predictive modeling, forecasting, or advanced analytics.Experience in nonprofit fundraising environments and understanding of donor engagement strategies.Familiarity with R or Python for advanced analysis (optional). KNOWLEDGE, SKILLS AND ABILITIES REQUIRED: CompetenciesStrategic and analytical thinkingInsight storytelling and visual communicationFundraising and donor behavior fluencySystems thinking and process improvementInitiative and proactive analysisCross-functional collaborationAttention to detail and data qualityDiscretion with donor and financial data Work HabitsMaintains professional, positive, and collaborative relationships.Protects confidentiality and exercises sound judgment.Demonstrates initiative, adaptability, and organizational excellence. ESSENTIAL DUTIES AND RESPONSIBILITIES: Fundraising Business Analysis & Strategic Insightsu2022 Partner with CRD leadership to create and maintain a performance metrics dictionary that is clearly defined.u2022 Standardize reporting frameworks and metrics across CRD, ensuring consistency and accuracy.u2022 Understand fundraising business programs and their strategies as they pertain to data informed decision making.u2022 Supervise the Donor Data Analyst, providing guidance and oversight on all fundraising analytics and reporting projects.u2022 Partner with fundraising teams to support data-informed decision-making, ensuring all analysis is grounded in the unified data environment. Business Intelligence, Reporting & Data Visualizationu2022 Lead and supervise the development and maintenance of dashboards and automated analytics tools in Power BI, with direct oversight of the Donor Data Analystu2019s contributions.u2022 Evaluate appropriate use of PowerBI apps, metrics, measures, workspaces, and context filters for integration with BBCRMu2022 Create intuitive visualizations that help non-technical audiences quickly understand performance and impact. Pipeline Analysisu2022 Leverage constituent data from BBCRM, snowflake, Amperity, and AI research tools to combine research insights with analytical findings, creating integrated donor profiles and opportunity assessments.u2022 Analyze data to identify indicators of donor capacity, propensity, and engagement.u2022 Recommend and implement scalable processes for providing prospect intelligence to divisional development teams.u2022 Collaborate with the Data Engineer to optimize data pipelines and integrations for donor and prospect intelligence. Customer Data Platform & MarCom Collaborationu2022 Work with MarCom business users to understand business use cases for segmentation within the CDP.u2022 Collaborate with Amperity & the Donor Data Engineer to provide modeling and data structures that support such use casesu2022 Understand and contribute to decisions on how to provide tech stack architecture that supports omnichannel donor journeys CRM, Data Quality & Requirements Definitionu2022 Collaborate with CRM, Data Engineering, and Business Operations teams to ensure Snowflake and BBCRM data structures support analytical and research needs.u2022 Help define requirements for new fields, segmentation logic, and dataset enhancements within the tech stack.u2022 Contribute to data validation efforts and ensure accuracy and consistency in datasets used for reporting and research. Executive Reporting, Presentations & Ad Hoc Analysisu2022 Prepare data-driven presentations, reports, and dashboards in Power BI for CRD and territorial leadership.u2022 Communicate findings clearly to teams at all levels, tailoring messaging for both technical and non-technical audiencesu2022 Support high-priority analysis requests with clear, timely, and actionable insights, leveraging the full tech stack for rapid data access and visualization.u2022 Develop visual storytelling that helps leaders understand trends, implications, and recommended next steps. PHYSICAL REQUIREMENTS: Qualified individuals must be able to perform the essential duties of the position with or without accommodation. A qualified person with a disability may request a modification or adjustment to the job or work environment in order to meet the physical requirements of the position. The Salvation Army will attempt to satisfy requests as long as the accommodation needed is reasonable and no undue hardship would result. u2022 Ability to travel to anywhere in the territory to conduct statistics trainings/seminars.u2022 Ability to sit, walk, stand, bend, squat, climb, kneel, and twist on an intermittent or continuous basis.u2022 Ability to grasp, push, pull objects such as files, file cabinet drawers, and reach overhead.u2022 Ability to operate telephone.u2022 Ability to operate a desktop or laptop computer.u2022 Ability to lift up to 25 lbs. (usually file boxes).u2022 Ability to access and produce information from a computer.u2022 Ability to understand written information. REPORTS TO: SENIOR DIRECTOR OF DONOR DATA & INSIGHTS Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights ( notice from the Department of Labor.

Created: 2026-03-09