Director, Product Design for Onboarding
Humana - Annapolis, MD
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Become a part of our caring community Humana delivers innovative digital experiences that improve how members engage with their health. We support a diverse ecosystem of consumers, members, providers, employers, and brokers, connecting them to Humana and to one another in ways that drive satisfaction, engagement, and business value. The Director of Product Design for the Onboarding portfolio is a strategic, collaborative leader responsible for shaping the end-to-end experience of how members first engage with Humanau2019s digital ecosystem post enrollment. This role requires deep domain expertise in registration, login, account creation/management, authentication, identity verification, and account recovery flows, ensuring our onboarding experiences are seamless, secure, accessible, and built on a strong foundation of trust. This role also supports post enrollment needs; helping members to confirm their plan, understand their benefits, and take quick action. You will lead a team of product designers focused on strengthening identity assurance and delivering a friction-right onboarding experience that balances usability, security, and regulatory requirements. As a systems thinker and influential partner, you will work across Product, Engineering, Identity & Access Management (IAM), Marketing and Legal teams to drive a unified onboarding strategy across platforms. Key Responsibilities Leadership & Strategy + Lead, mentor, and grow a team of product designers while fostering ahigh performing, inclusive, and collaborative design culture + Define and drive thelong-termdesign strategy for onboarding, ensuring experiences aremember centered, compliant, and aligned to business priorities + Advocate for design excellence andestablisha clear visionforidentity relatedexperiences across web and mobile ecosystems Domain Expertise u2014 Identity & Access + Lead design for core identity experiences including registration, login, multifactor authentication, identity verification, password management, and account recovery + Partner with IAM, Security, and Architecture teams to designfriction-rightauthentication and verification workflows that meet enterprise risk thresholds + Ensure onboarding flowscomply withaccessibility requirements, privacy regulations, and emerging identity standards Cross-Functional Collaboration + Partner closely with Product, Engineering,IAM, Legal, Compliance, andMarketingto define priorities and deliver unified solutions across platforms + Build trusted relationships with senior stakeholders, navigatingconstraints,and influencing teams in a complex, matrixed environment + Collaborate with Research and ContentDesignto inform onboarding improvements through behavioral insights, usability testing, and continuous discovery Experience Quality & Delivery + Ensure design output ishigh-quality, cohesive, and reflects deep understanding ofmemberneeds, technical realities, and operational workflows + Use prototypes, journey maps, and storytelling to communicate design direction and drive alignment with executive stakeholders + Establish design principles,future statevisions, and experience roadmaps that balancenear-termdelivery withlong-termonboardingstrategy Use your skills to make an impact Required Qualifications + 12+ years of experience in UXorProductDesign,including 4+ years in a senior ordirector levelleadership role + Demonstratedexpertisein digital identity, including registration, login, authentication, identity verification, and account creation + Strong understanding of performance metrics and data-informed design + Experience leading design for complex, regulated, orhigh securityenvironments (e.g., healthcare, financial services, government, insurance) + Strong portfoliodemonstratingsystems thinking, scalable frameworks, andend-to-endexperience design + Experience leading or guiding user research and applying insights to design + Proven ability to influence at all levels and drivecrossfunctionality + Strong organizational and prioritization skills in fast-paced environments + Excellent analytical and process-oriented thinking + Mastery of Figma and other modern design tools u200b Preferred Qualifications + Masteru2019s Degree in a relevant design discipline (HCI, Interaction Design, UX Design) + Experience designing inclusive and accessible experiences, especially for older adults + Familiarity with IAM concepts (MFA,risk-basedauthentication, identity proofing, SSO) Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required. Scheduled Weekly Hours 40 Pay Range The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc. $138,900 - $191,000 per year This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance. Description of Benefits Humana, Inc. and its affiliated subsidiaries (collectively, u201cHumanau201d) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities. Application Deadline: 04-17-2026 About us About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health u2013 delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer and . u200b Equal Opportunity Employer It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our
Created: 2026-04-08