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Specialist, Digital Campaigns

DLA Piper LLP (US) - Minneapolis, MN

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Job Description

Job DutiesDLA Piper is, at its core, bold, exceptional, collaborative and supportive. Our people are the backbone, heart and soul of our firm. Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career. Let's see what we can achieve. Together.SummaryUnder the direction of the Director, Digital Campaigns, the Specialist, Digital Marketing Campaigns, supports the planning and execution of digital marketing campaigns across the Americas region. This role collaborates with internal stakeholders to help achieve business objectives through hands-on campaign support, content publication, and analytics. The Specialist will work closely with colleagues in marketing, creative, business development, and administrative teams.Location This position can sit in any of our U.S. offices and offers a hybrid work schedule.ResponsibilitiesSupport the development and execution of integrated marketing campaigns under the direction of the Director, Digital CampaignsCoordinate with practice and sector marketing teams to ensure campaign alignment with strategic prioritiesSupport the creation of campaign assets in collaboration with marketing and design teamsBuild, edit, and publish web pages using established templates and content management systemsIndependently publish social media content for assigned campaigns using the firm's social media content management platformCollaborate with the design team to adapt and use campaign assetsPerform quality assurance checks on digital content to ensure adherence to brand and accessibility standardsMonitor campaign performance and assist in preparing analytics reportsTrack campaign progress and communicate updates to stakeholdersDemonstrate flexibility in campaign ownership, managing projects autonomously or in collaboration with senior team members as neededMaintain and update process documents as neededUse firm collaboration platforms (e.g., MS Teams) for project coordinationHelp maintain campaign playbooks and best practices documentationProvide general project support to the Director, Digital CampaignsOther duties as assignedDesired SkillsMinimum of 4 years' professional experience in a professional services firm, digital shared services role, B2B marketing agency, or equivalent. Including a minimum of 2 years' digital marketing production, support, or similar experienceExperience with social media marketing, website publication, email marketing, and search engine marketingPassion for digital marketing and staying up to date on industry trends and best practicesProficient in Microsoft Office 365 and CoPilotStrong attention to detail and ability to manage multiple projects effectively in a fast-paced environmentBasic HTML, JavaScript, and Photoshop skillsExperience building and executing campaigns using marketing automation tools (Microsoft Customer Insights is a plus)Experience working with a CRM system (Microsoft Dynamics is a plus)Experience using a content management system (Sitecore is a plus)Experience using a social media marketing platform (Sprinklr is a plus)Experience with Google Analytics, Demandbase, or similar is a plusMinimum EducationBachelor's degree in Marketing, Communication, Journalism or related fieldMinimum Years of Experience4 years' experience in a professional services firm, digital shared services role, B2B marketing agency, or equivalent required; previous law firm experience a plusEssential Job ExpectationsWhile the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to:Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties;Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner;Provide timely, accurate, and quality work product;Successfully meet deadlines, expectations, and perform work duties as required;Foster positive work relationships;Comply with all firm policies and practices;Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed;Ability to work under pressure and manage competing demands in a fast-paced environment;Perform all other duties, tasks or projects as assigned.Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people.Physical DemandsSedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.Work Environment The individual selected for this position may have the opportunity for a hybrid work arrangement comprised of remote and in-office work, the requirement for which will be determined in coordination with the hiring manager or supervisor and may be modified in the firm's discretion in the future.DisclaimerThe purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm's discretion at any time. This job description does not change the at-will nature of employment.Application ProcessApplicants must apply directly online instead of sending application materials via email. Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process. If you have a request for an accommodation during the application process, please contact Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process. If you have a request for an accommodation during the application process, please contact . The firm's expected hiring range for this position is $71,743 - $114,074 depending on the candidate's geographic market location.The compensation offered for employment will also be dependent on other factors including the candidate's experience, skills, educational and professional background, and overall qualifications. We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k).Agency applications will not be considered.No immigration sponsorship is available for this position.#LI-GB1#LI-Hybrid DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job applicant poster viewing center. Apply here: Minimum Education RequiredNot Specified Minimum Experience RequiredNot Specified ShiftFirst (Day) Number of Openings1 Compensation$71,743.00 - $114,074.00 / Annually Postal Code55415 Place of WorkOn-site Requisition ID9973 Job TypeFull Time Job BenefitsSee job description Application Link

Created: 2026-04-13

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