Cereal Influencer & Content Manager

OVERVIEW The Cereal Influencer & Content (I&C) Manager will be responsible for leading the cereal I+C team while building detailed planning and execution of influencer marketing, owned social media and content development initiatives for their assigned brands - granola, Chex, Wheaties. This role brings a social-first approach to brand campaigns, ensuring creator partnerships deliver cultural relevancy, consumer connection, meaningful scale and measurable impact. This role oversees day-to-day influencer relationships, execution plans, QA, and continuous optimization across creator activations. In this role you will collaborate closely with peers in Brand Management, Incentives, Content production, Media, and Retail Media to align influencer execution with broader brand goals. The Cereal Influencer & Content (I&C) Manager will partner with the Business Unit Director (BUD) leadership team as needed and will coordinate with external partners to drive seamless campaign delivery against defined brand objectives and social first standards. KEY ACCOUNTABILITIES Build and execute against best-in-class content strategy plan Act as the brand's

Created: 2026-04-20