Associate Social Media Director - 446920

This job was posted by : For moreinformation, please see:PepsiCo, youll discover a place where our mission is to create smilesaround the world. With a portfolio of more than 500 beloved brandsincluding, Gatorade, Laysand Quaker, our work touches millions of people every day.At the heart of the company is a team of thinkers, creators, andproblem-solvers who collaborate to innovate and turn ideas into action.Driven by innovation and a focus on creating joyful moments through foodand drinks, our decisions are guided by consumer centricity, creatingopportunities for our associates to do meaningful work and make alasting impact in the communities we serve.Whatever your role, youll be part of a global community that values yourideas and empowers you to make an impact, on your career and on theworld around you.About the Role:The PepsiCo Foods North America (PFNA) D3 Social Media Team is lookingfor a strategic, results-oriented Associate Social Director who thrivesin a fast-paced, innovative marketing environment. Lead a team of SocialStrategists and Community Managers responsible for delivering end-to-endsocial media marketing efforts for brands across both emerging andlegacy channels within the social media ecosystem for the Quaker OatsMaster Brand.ResponsibilitiesThis role will oversee both proactive and reactive consumer response,social strategy, and content creation for assigned brands within theinternal agency team D3 at PFNA. The successful candidate will be asocial media expert, adept at leading high performing teams to deliverbest-in-class brand experiences. Lead a team of Social Strategists and Community Managers responsiblefor development and implementation of social media communicationstrategies in support of brand objectives Oversee influencer / creator strategies and help manage partners incollaboration with Brand Teams and/or other relevant stakeholders Lead ongoing management of existing Social Media capabilitiesincluding Culture Calendar and Trend Reporting as well as development ofnet new capabilities Stay informed of the latest social media related trends and bestpractices Advocate for new ideas and approaches in support of continuousimprovement / innovation Collaborate cross-functionally within the organization to ensurenecessary governance is in place to run social media programs andmitigate any undue reputational risk Lead overarching approach to social media analytics and help overseereport generation by team Act as a key point of contact with Brand Marketing LeadsCompensation & Benefits: The expected compensation range for this position is between$110,700 - $185,250. Location, confirmed job-related skills, experience, and educationwill be considered in setting actual starting salary. Your recruiter can share more about the specific salary range duringthe hiring process. Bonus based on performance and eligibility target payout is 12% ofannual salary paid out annually. Paid time off subject to eligibility, including paid parental leave,vacation, sick, and bereavement. In addition to salary, PepsiCo offers a comprehensive benefitspackage to support our employees and their families, subject toelections and eligibility: Medical, Dental, Vision, Disability, Health,and Dependent Care Reimbursement Accounts, Employee Assistance Program(EAP), Insurance (Accident, Group Legal, Life), Defined ContributionRetirement Plan.Qualifications Bachelor's Degree required Preferred: Concentration in Marketing, Communications and/or NewMedia preferred 6-8 years of professional strategic and tactical multi-channelmarketing & social media communications experience. Experience successfully managing multiple direct repor s and leadingprofessional social media teams Experience and strong understanding of the social media marketinglandscape and growth of creator/influencer marketing Familiarity with a variety of social media analytics tools andcontent publishing platforms Expert level experience with social and influencer platformsincluding Instagram, TikTok and X Strong consumer empathy & customer-centricity. Demonstrated abilityto place the consumer at the heart of everything Collaborative attitude with strong interdepartmental communicationskills Ability to work under pressure in fast paced environment Advanced understanding of marketing strategy and ability to developsocial media marketing tactics that deliver on brand objectives Creative thinker who can bring a brand voice to life across a varietyof social media touchpoints Ability to tell a story, synthesize and convey key messages in adynamic and compelling way (both externally to consumers and internallyto key stakeholders) Entrepreneurial mindset willingness to roll up your sleeves and getcreative with their teamEEO StatementOur Company will consider for employment qualified applicants withcriminal histories in a manner consistent with the requirements of theFair Credit Reporting Act, and all other applicable laws, including butnot limited to, San Francisco Police Code S

Created: 2026-04-24