Executive Director - Head of Card Content Management ...
JPMorgan Chase - New York City, NY
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As a Head of Content Management Transformation you will need to take a visionary and innovative approach to developing a strategy for how we (a) centralize content fragments across print and digital channels (b) enable capabilities to allow for integration between content types (e.g. copy and disclosures) and (c) establish game-changing processes to support content re-use and marketer self-service to build and assemble a marketing creative - to meet our business goals of marketing execution quality, speed, and efficiency.As the Head of Content Management Transformation, you will have a 'blank sheet of paper' to design the future, but you must be able to bring together the right people to ideate the requirements, processes, technology, and governance to deliver. Success includes the development of: (a) a target state vision for how to build and govern a centralized library to support all content types within a marketing creative (b) a roadmap for how to collaborate with Product, Regulatory/Legal, and execution teams to continuously and incrementally deliver against the target state (c) a redesigned process to enable content reuse and marketer self-service while meeting strategy and regulatory requirements.You will lead a team of marketing transformation product owners (5 FTE) to develop and deliver the roadmap that will radically elevate how we plan, manage, and activate campaigns in the industry's largest marketing execution space. You will partner with our Planning, Campaign Management, and Activation team; Product; Legal/Regulatory Review; and LOBs to design and build new processes and capabilities. You will be the day-to-day glue that brings teams of people across Card Marketing together to deliver on the strategy objective and the single leader we look to in order to understand progress and barrier through transformation. You must be a player-coach who is unafraid to roll up your sleeves and demonstrate by doing. You must be able to operate within a highly matrixed organization, effectively influencing and communicating cross-functionally with all levels of management to enable business and financial results. You must be comfortable with ambiguity and be able to create structure where it may not exist. Finally, you must have a track record for leading teams through change and be unafraid to challenge the status quo to reimagine how we do business to deliver a consistent marketing/customer experience.Job Responsibilities: Serve as a thought-leader who drives a strategic, complex, and highly visible program across LOBs and functions from project initiation to delivery Accountable for strategic design and standing up new capabilities and ways of working Lead successful end to end execution and delivery of a program objective with or without precedent (including project conception, planning, requirements gathering, solution governance, and decision-making) based upon targeted business outcomes, dependencies, and stakeholders Lead a squad of cross-functional team members to clearly establish a problem statement, opportunity goals, baseline data, measures of success, and business requirements Lead ideation sessions across matrixed group of stakeholders and pull together a single, prioritized solution across a complex program Maintain an analytical mindset to understand, develop and synthesize requirements; risks; and cross-dependencies during roadmap delivery across multiple program work streams. Able to articulate rationale behind roadmap and solutions Ensure there is communication, alignment, and coordination across all stakeholders by creating and facilitating project status and executive summary presentations; communicate effectively with peers, cross-functional team members, and senior stakeholders Communicate to all levels of the organization through compelling, impactful storytelling Build relationships with cross-functional teams (including Technology, Legal, and Regulatory Controls teams) to understand pain points, gather requirements, and drive solution Collaborate with program manager on an ongoing governance model (e.g. working routines and tools) to monitor and communicate progress; proactively identify and resolve issuesRequired Qualifications, capabilities and skills: 10+ years of related experience (product owner preferred, marketing or program management helpful) End to end program delivery experience - including understanding of best practices, tools, and processes Demonstrated initiative and creativity to ensure successful and timely execution - strategic thinker with proven analytical abilities Proven ability to manage a team through ambiguity typical of a large-scale business initiative and define path forward Familiarity with agile practices and collaboration tools (e.g. Confluence, Microsoft Teams)Preferred qualifications, capabilities and skills: Familiarity with content management tools (e.g. Adobe Experience Manager)
Created: 2024-05-04